“Growing Shift Toward Personalized and Targeted Formulations”
- One prominent trend in the herbal premenstrual syndrome and menstrual health supplements market is the growing shift toward personalized and targeted formulations based on individual hormonal profiles and lifestyle factors
- These innovations enhance the efficacy of treatment by addressing specific symptoms such as mood swings, cramps, or hormonal imbalances with precision using adaptogenic herbs, botanicals, and micronutrient combinations tailored to a woman's unique needs
- For instance, companies are launching AI-driven supplement subscription platforms that offer customized herbal blends based on menstrual cycle tracking, diet, and symptom patterns—enhancing consumer trust and adherence
- This trend is transforming women’s health by promoting holistic, individualized care, boosting product demand, and driving innovation in supplement delivery formats such as gummies, teas, and softgels



