- In February 2025, Amazon introduced a new generation of Echo devices featuring enhanced AI-driven conversational capabilities and local on-device processing, improving response times and data privacy in smart home environments.
- In January 2025, Google rolled out a major update to its Google Assistant platform, enabling multi-language simultaneous interpretation and deeper contextual awareness across smartphones, smart displays, and Android TV devices.
- In November 2024, Apple launched on-device Siri upgrades with its A18 chip, offering offline functionality for common tasks, enhanced personalization, and tighter privacy controls for iPhone and HomePod users.
- In September 2024, Samsung expanded SmartThings integration with its voice assistant Bixby, enabling cross-device control of appliances, TVs, and security systems with enhanced AI routines and voice recognition tailored to individual users.
