- In October 2023, Phonexa integrated with Tipalti, a leading payment automation platform, to offer clients a streamlined solution for automating and ensuring compliance in global payment methods, particularly catering to affiliate marketing agencies and publishers. This integration aims to enhance operational efficiency and simplify international payouts for digital marketers
- In April 2023, Deployteq, a self-service marketing automation provider, announced its strategic push into the U.K. market with its intuitive ‘no code’ platform designed to empower advertisers in managing omnichannel campaigns. The initiative is expected to drive greater user adoption and higher ROI through simplified campaign execution
- In February 2023, Utrecht-based Trengo partnered with global marketing automation platform Klaviyo to enable online retailers to utilize WhatsApp during crucial buying moments. This collaboration aims to improve customer engagement and repurchase rates through better communication. The integration is a strategic move to strengthen conversational commerce capabilities across digital storefronts
- In January 2023, ImPartner expanded its partner marketing automation offerings by introducing more ‘Do it for me’ services, designed to simplify co-selling and referral marketing for partners. This enhancement is intended to increase adoption among partners and streamline collaborative marketing efforts
- In May 2022, GetResponse rolled out an upgraded version of its Ecommerce Marketing Automation solution, specifically tailored to support online retailers in driving automated growth and increasing revenue. This upgrade reinforces the brand's focus on providing scalable solutions that enhance sales performance through automation
