“Rising Demand for Natural and Clean-Label Ingredients”
- Consumers are actively seeking products with transparent and simple ingredient lists, moving away from artificial additives
- For instance, many food and beverage companies are reformulating their products to remove synthetic colorants and flavors, replacing them with natural alternatives such as paprika oleoresin for vibrant hues or black pepper oleoresin for a spicy kick
- This preference for naturalness is driven by increased health consciousness and a desire for products perceived as safer and healthier
- Oleoresins provide a concentrated form of natural flavors and colors, making them efficient and effective replacements for their synthetic counterparts
- The clean-label movement encompasses not just food but also extends to personal care and pharmaceutical products, creating broader market opportunities
- Strict regulations concerning synthetic additives in certain markets also compel manufacturers to opt for natural ingredients, including oleoresins, to comply with food safety and quality standards
