“Rising Demand for Preventive and Cosmetic Dental Solutions”
- A significant and accelerating trend in the global oral care products and other dental consumables market is the rising consumer preference for preventive and cosmetic dental care. This is being driven by growing awareness of oral hygiene, increased aesthetic expectations, and the influence of social media on appearance-related concerns
- For instance, demand for products such as whitening strips, fluoride toothpaste, interdental brushes, and natural ingredient-based oral care items has surged, particularly in urban areas and among younger demographics. This shift from treatment-focused to prevention-focused care is transforming the oral care landscape
- In addition, the growing middle-class population in emerging markets is contributing to an increased adoption of professional dental treatments, fueling the consumption of consumables such as impression materials, polishing agents, and fluoride varnishes in dental clinics
- The increased frequency of routine dental visits is also driving up the demand for products such as prophylaxis pastes, pit and fissure sealants, and disposable dental accessories, which are essential for maintaining clinical hygiene and improving patient experience
- Moreover, expanding dental tourism, especially in countries such as India, Thailand, and Mexico, is further propelling the use of consumables by increasing the volume of procedures such as tooth restoration, orthodontics, and prosthodontics
- The trend toward minimally invasive dentistry and patient-friendly solutions has encouraged manufacturers to innovate in material science, leading to the development of biocompatible, fast-setting, and easy-to-apply dental consumables



