- In January 2025, Lelo, a global leader in sexual wellness products, announced the launch of its new "Lelo Sona 2" Sonic Massager, which uses advanced sonic wave technology to stimulate deeper and more intense pleasure. The device offers a broader range of intensity settings, allowing users to customize their experience, and is designed to provide clitoral stimulation without direct contact. The Sona 2 is also waterproof and rechargeable, with enhanced ergonomic design for better ease of use
- In October 2024, Womanizer, a leading brand in female pleasure devices, introduced its innovative "Premium 2" model, which combines Air Pleasure Technology with a more powerful motor and a range of customizable settings. The device also features a new Smart Silence feature that only activates when in contact with skin, enhancing both battery life and user experience. The Premium 2 aims to offer the most personalized and pleasurable experience yet for women
- In September 2024, Lovehoney, a major player in the sexual wellness market, presented their latest product line at the Sexual Wellness Expo in New York. The new collection includes a range of high-tech vibrators, including the “Smart Touch” vibrator, which uses sensors to adjust its intensity based on the user's needs. Lovehoney's new offerings incorporate advanced app integration, allowing users to control their devices remotely, making it ideal for couples seeking long-distance intimacy
- In September 2024, Kiiroo unveiled the launch of its cutting-edge interactive technology platform, which allows couples to connect remotely through synchronized devices for a more immersive sexual experience. The platform integrates with smart devices such as vibrators, allowing users to control and share intimate experiences, enhancing sexual wellness and connection in long-distance relationships. The system will officially launch in Q1 2025
