- In March 2024, Merck KGaA launched a new series of eco-friendly pearlescent pigments under its “Xirona Elements” brand, designed for use in cosmetics and automotive coatings
- In January 2024, Sudarshan Chemical Industries Ltd. inaugurated its new pigment manufacturing unit in Mahad, India, enhancing its capacity to supply effect pigments to global markets
- In September 2023, ALTANA AG’s ECKART division introduced a new generation of metallic pigments for 3D printing applications, enhancing optical depth and heat resistance
- In July 2023, CQV Co., Ltd. unveiled a biodegradable effect pigment line made from plant-based cellulose, catering to rising demand in sustainable beauty products
- In April 2023, BASF SE partnered with a leading Asian coatings manufacturer to co-develop a color-shifting pigment series for electric vehicle applications.
