“Increasing Demand for Clean Label Starches”
- One prominent trend in the global speciality starches market is the increasing demand for clean label starches
- This trend is driven by the rising consumer preference for natural, minimally processed ingredients and growing awareness of health and wellness
- For instance, food manufacturers in the U.S. and Europe are increasingly replacing chemically modified starches with clean label alternatives derived from corn, potato, and tapioca
- The shift toward clean label formulations is also promoting innovation in processing techniques to maintain functionality without synthetic additives
- As food and beverage companies aim to meet clean label standards and regulatory expectations, the demand for clean label specialty starches is expected to play a key role in market expansion
