- In April 2025, the U.S. introduced a 25% tariff on beer imports and expanded aluminum duties, causing ripples across the spirits industry. Brands such as Corona and Heineken are among those affected, facing higher production costs and supply chain disruptions. These tariffs are expected to lead to increased consumer prices and potential job losses, impacting economies on both sides of the Atlantic
- On April 10, 2025, Federvini, the Italian wine and spirits trade group, welcomed U.S. President Donald Trump's decision to pause most tariffs on Italian alcoholic beverages, describing it as "a step in the right direction." However, the group expressed concern over the remaining 10% tariff and the ongoing uncertainty in trade policies
- On April 10, 2025, Nicolas Ozanam, head of the French wine and spirits lobby group FEVS, commented on U.S. President Donald Trump's decision to pause most tariffs, calling it "half good news." The pause reduces custom duties on French wine and spirits exported to the U.S. from 20% to 10%, aligning them with other international suppliers. While this provides short-term relief and allows for increased shipments during a 90-day window, logistical constraints are expected as companies rush to restock
- In 2024, Radico Khaitan, a prominent Indian spirits company, introduced a premium whiskey line targeting international markets. This move reflects the evolving preferences and increasing sophistication of Indian consumers. The launch highlights the company's ambition to establish itself as a global player in the premium spirits segment while catering to the growing demand for high-quality products. Radico Khaitan's strategy aligns with the broader trend of Indian brands gaining recognition on the world stage
- In March 2023, Pernod Ricard announced plans to acquire a majority stake in Skrewball, a fast-growing flavored whiskey brand celebrated for its super-premium quality. Skrewball, renowned as the first peanut butter-flavored whiskey, offers a distinctive and smooth nutty taste. This acquisition reflects Pernod Ricard's commitment to consumer-centricity and premiumization, further enriching its diverse portfolio of iconic wine and spirits brands
