“Shift Toward Energy-Efficient and Sustainable Appliances”
- Demand for energy star-rated products is rising globally across washing machines, refrigerators, and HVAC systems, as consumers seek to reduce long-term electricity costs and environmental impact
- Regulatory bodies are mandating minimum efficiency performance standards (MEPS) and eco-labeling, especially in regions such as the European Union and parts of Asia
- Tech innovation is driving the emergence of smart devices that monitor and optimize energy usage in real-time, enabling households to actively manage consumption
- Sustainable packaging and recyclable components are becoming key differentiators among premium TCG brands, with customers choosing eco-conscious companies over conventional ones
- For instance, Samsung reported a 40% year-on-year increase in sales of its EcoBubble washing machines in 2024, designed to reduce water and electricity consumption without compromising performance
