- The washable markers market is witnessing consistent growth as consumers prioritize products that offer ease of cleaning without compromising on colour vibrancy
- Innovation in ink technology and design is enhancing the performance and appeal of washable markers across diverse age groups
- North America dominates the washable markers market with the largest revenue share in 2024, fuelled by its robust educational sector and early adoption of enhanced stationery products, along with increasing demand from schools, households, and the corporate sector.
- Asia-Pacific is expected to be the fastest growing region in the washable markers market during the forecast period due to increasing urbanization, rising disposable incomes, and the rapid expansion of educational institutions, particularly in countries such as China and India
- The semi-washable segment is estimated to account for a significant market share, driven by their cost-efficiency and widespread traditional usage. These markers are commonly used for general purposes, offering a balance of washability and vibrancy suitable for everyday activities
