India Baby Care Products Market By Product (Baby Cosmetic & Toiletries, Baby Food, Baby Safety & Convenience, Baby Feeding Needs, Baby Clothing, Baby Shoes, Baby Toys, Others), Category (Premium, Mass), Distribution Channel (Supermarkets/Hypermarkets, Specialist Retailers, Convenience Stores, Online Retail Stores, Chemist & Pharmacy, Others), Country (India) – Industry Trends and Forecast to 2027
Market Analysis and Insights: India Baby Care Products Market
India baby care products market is expected to gain market growth in the forecast period of 2020 to 2027. Data Bridge Market Research analyses that the market is growing at a CAGR of 16.9% in the forecast period of 2020 to 2027 and expected to reach USD 5,407.43 million by 2027. Rising nuclear families in India and changing family ideology towards child upbringing is the major driver factor for the growth of the market.
Baby care products are raising awareness about infant nutrition, hygiene and safety in urban areas will accelerate the market growth. Government are taking initiatives and schemes towards child health also expected to enhance the market growth. Technological advancement in packaging & baby products will further create new opportunities that impact this baby care products market growth in the forecast period to 2027. For instance, In July 2016 Hindustan Unilever Limited announced that they have launched baby care products under the category of Dove brand in India. The product launch will help company to increase its market presence in baby care products in India.
This baby care products market report provides details of market share, new developments, and impact of domestic and localised market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic decisions, product launches and technological innovations in the market. To understand the analysis and the market scenario contact us for an Analyst Brief, our team will help you create a revenue impact solution to achieve your desired goal.
India Baby Care Products Market Scope and Market Size
India baby care products market is segmented on the basis of product, category and distribution channel. The growth among segments helps you analyse niche pockets of growth and strategies to approach the market and determine your core application areas and the difference in your target markets.
India Baby Care Products Market, By Distribution Channel
- On the basis of product, India baby care products market is segmented into baby cosmetic & toiletries, baby food, baby safety & convenience, baby feeding needs, baby clothing, baby shoes, baby toys and others. The baby cosmetic and toiletries segment dominates India's baby products market due to the growing awareness of child health and hygiene, the growing popularity of the nuclear family, the increasing disposable income of young parents and the increased per capita spending on children.
- On the basis of category, India baby care products market is segmented into premium and mass. The mass market is dominating the market as majority of the customer is from middle income group and these products are easily available in the market. In addition, lack of awareness and inadequate presence of premium class baby products in tier 2 cities provide additional benefits for large-scale baby product commercialization.
- On the basis of distribution channel, India baby care products market is segmented into supermarkets/hypermarkets, specialist retailers, convenience stores, online retail stores, chemist & pharmacy and others. The convenience store segment dominates the market as the small retail business regularly delivers items in an affordable manner to middle class customers. In addition, well-established local distribution channels in metros and suburban cities also promote demand for baby products through convenience stores.
Competitive Landscape and India Baby Care Products Market Share Analysis
India baby care products market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, company strengths and weaknesses, product launch, product approvals, product width and breadth, application dominance, technology lifeline curve. The above data points provided are only related to the companies’ focus related to India baby care product market.
Many research activates are also initiated by the companies worldwide which are also accelerating the India baby care product market.
- In February 2019, Johnson & Johnson Private Limited announced that they have resumed the production of baby powder in India afterward receiving clean chit from government contain asbestos case. The regulatory clean chit will help company to increase production in India.
- In July 2017, Société des Produits Nestlé S.A. with Magic Bus Inaugurates Healthy Children Program in Jaipur to create awareness about healthy food, active lifestyle, nutrients and public health facilities among children. This program will create Nestle's brand awareness among its customer.
Collaboration, joint ventures and other strategies enhances the company market share with increased coverage and presence. It also provides the benefit for organisation to improve their offering for baby product through expanded model range.
Customization Available : India Baby Care Products Market
Data Bridge Market Research is a leader in advanced formative research. We take pride in servicing our existing and new customers with data and analysis that match and suits their goal. The report can be customised to include price trend analysis of target brands understanding the market for additional countries (ask for the list of countries), clinical trial results data, literature review, refurbished market and product base analysis. Market analysis of target competitors can be analysed from technology-based analysis to market portfolio strategies. We can add as many competitors that you require data about in the format and data style you are looking for. Our team of analysts can also provide you data in crude raw excel files pivot tables (Factbook) or can assist you in creating presentations from the data sets available in the report.