- The demand for plastic wrap for food packaging is poised for growth due to its crucial role in preserving food freshness
- As consumers increasingly opt for convenience and ready-to-eat meals, plastic wrap serves as a reliable solution, offering a protective barrier against moisture, air, and contaminants
- For instance, in the busy urban lifestyle, pre-cut fruits and vegetables packaged with plastic wrap provide convenience without compromising on freshness, driving market expansion
- Africa dominated the Middle East and Africa plastic wrap market in 2024, driven by the expanding food and beverage sector, rising urban population, and increasing reliance on cost-effective food packaging solutions
- Saudi Arabia is expected to witness the highest compound annual growth rate (CAGR) in the Middle East and Africa plastic wrap market due to increasing demand for packaged food products, rapid urbanization, and a growing focus on modern retail infrastructure
- The stretch films segment dominated the plastic wrap market with the largest revenue share of 38.5% in 2024, owing to its widespread use in packaging and pallet unitization across food, beverage, and logistics sectors



