- The requirement of the customized based premixes has been increased due to the alteration of the specific nutrients by the industrialist and consumers’ preference has boosted the customized premixes market opportunities for the customized premixes market
- The awareness regarding healthy lifestyle is the one of the major driving factor for the growth of the customized premixes market. Owing to the pandemic, disruption in supply chain and raw material fluctuation is resulting in higher price. Thus, high price of enriched and fortified products may hinder the customized premixes market
- U.S. dominated the customized premixes market with the largest revenue share of 43.9% in 2024, driven by increasing health consciousness, widespread demand for fortified foods and beverages, and the rapid growth of the dietary supplements sector
- Canada customized premixes market is projected to grow at a substantial CAGR of 6.9% during the forecast period, driven by increasing consumer demand for health-enhancing products and the rising popularity of fortified food, beverages, and dietary supplements
- The Vitamins segment dominated the customized premixes market with the largest revenue share of 35.4% in 2024, driven by growing consumer awareness regarding micronutrient deficiencies and the increasing demand for vitamin-enriched food, beverage, and supplement products
