- In April 2024, Ingredion introduced a groundbreaking stevia solution that outperformed competing products in consumer taste tests. This new sweetener provides food and beverage manufacturers with a superior option for sugar reduction, enabling them to meet the rising consumer demand for healthier, lower-sugar products. By maintaining excellent taste and a clean-label profile, Ingredion’s innovation strengthens its position in the natural sweeteners market and supports growth in applications across bakery, beverages, and processed foods. The development reinforces industry trends toward functional and health-conscious ingredients
- In January 2024, Cargill Incorporated launched its EverSweet stevia sweetener, leveraging a proprietary fermentation process to improve taste while retaining a natural origin. This advancement addresses a key challenge in the stevia segment—the bitter aftertaste—allowing manufacturers to deliver sweet products with a cleaner flavor. By enhancing product versatility across food and beverage applications, EverSweet positions Cargill to capitalize on the growing demand for natural, low-calorie sweeteners, further expanding its market influence
- In August 2024, ADM was recognized with the 2024 Sustainability Leadership Award by the Business Intelligence Group. This accolade highlights ADM’s strategic commitment to sustainable practices and innovations, strengthening its reputation as a market leader in environmentally and socially responsible sugar and sweetener production. The recognition is likely to enhance ADM’s brand value and influence, particularly among health- and sustainability-conscious consumers, further driving adoption of its products in global markets
- In April 2023, SweeGen, Inc., unveiled Sweetensify flavors, a new tool for food and beverage manufacturers designed to create healthier, sugar-reduced products. Powered by novel sweet protein technology including brazzein and thaumatin II, Sweetensify enhances and modulates sweetness to mimic sugar’s taste profile. This innovation expands opportunities in the functional and natural sweeteners market, allowing manufacturers to develop products that satisfy consumer demand for healthier options without compromising flavor
- In March 2022, Cargill Incorporated launched the EverSweet ClearFlo platform, a stevia-based sweetener line engineered for a cleaner taste and enhanced versatility in food and beverage applications. Utilizing a proprietary fermentation process to optimize steviol glycosides, the platform offers manufacturers a practical solution for sugar reduction while maintaining sweetness and taste appeal. This development solidified Cargill’s competitive positioning in the natural sweeteners market, catering to a growing global shift toward low-calorie and health-oriented products
