North America Cosmetics Market – Industry Trends and Forecast to 2029

Market Analysis and Insights: North America Cosmetics Market

North America cosmetics market is expected to gain significant growth in the forecast period of 2022 to 2029. Data Bridge Market Research analyzes that the market is growing with the CAGR of 5.7% in the forecast period of 2022 to 2029 and expected to reach USD 92,623.36 million by 2029.

Cosmetics are used to enhance the beauty and physical appearance of a personage. Chiefly, these cosmetic products are manufactured from artificial sources. The purpose of cosmetic products is mainly intended for external cleaning, perfumes, changing appearances, correct body odor, protect skin, and conditioning among others. Ranging from antiperspirants, fragrances, make-up, and shampoos, to soaps, sunscreens, and toothpastes, cosmetics and personal care products play an essential role in in all stages of a consumer’s life.

Major factors driving the growth of the North America cosmetics market are rising awareness regarding skin care routine, innovative product branding and advertising strategies. Increasing developments in sustainable cosmetics are creating opportunities for the growth of the market. However, growing awareness regarding side effects of synthetic chemicals is acting as a major restraint for the market growth. Increasing movement across consumers for transparency and traceability of ingredients used in products are acting as a major challenge for the growth of the market.

The North America cosmetics market report provides details of market share, new developments, and product pipeline analysis, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, product approvals, strategic decisions, product launches, geographical expansions, and technological innovations in the market. To understand the analysis and the market scenario contact us for an Analyst Brief, our team will help you create a revenue impact solution to achieve your desired goal.

North America Cosmetics Market Scope and Market Size

North America cosmetics market is segmented on the basis of are product type, nature, category, packaging type, distribution channel and application. The growth among segments helps you analyze niche pockets of growth and strategies to approach the market and determine your core application areas and the difference in your target markets.

• On the basis of product type, the North America cosmetics market is segmented into skin care, hair care, fragrances, make up, and others. In 2022, the skin care segment is expected to dominate the market as the consumers are becoming more concern for their healthy skin. Social media has also played an important role in advertising of skincare brands. Moreover, with increasing growth in organic products consumers are more confident in applying natural products to their skin for better results.
• On the basis of nature, the North America cosmetics market is segmented into organic and inorganic. In 2022, inorganic segment is expected to dominate the market as these products are highly affective. Hair colors, anti-acne creams, anti-wrinkle creams and various other products are manufactured with inorganic ingredients to enhance their outcome.
• On the basis of category, the North America cosmetics market is segmented into mass product, premium product, and professional product. In 2022, mass product segment is expected to dominate the market due to presence of wide product range, distribution network and affordable prices. The cosmetic products are being manufactured in mass due to increasing demand in market.
• On the basis of packaging type, the North America cosmetics market is segmented into bottles and jars, tubes, containers, pouches, sticks, pumps & dispensers, blisters and strip packs, and aerosol cans. In 2022, bottles and jars segment is expected to dominate the market as large portion of products are usually packaged in either a jar or bottle. Jars are good for products that may not pour well or that a customer may not want to buy in large portions, as jars come in a wide array of sizes. Bottles are good for liquid products that consumer want to be dispensed by a certain method (pump, sprayer) and want larger volumes of.
• On the basis of distribution channel, the North America cosmetics market is segmented into offline and online. In 2022, offline segment is expected to dominate the market as it is a traditional form of distribution channel focusing on bricks and mortar, with its sales through supermarkets, specialty stores, pharmacies, and salons. The customers can get a wide range of options, suggestions and samples through these stores that improve their decision making.
• On the basis of application, the North America cosmetics market is segmented into women and men. In 2022, women segment is expected to dominate the market as the cosmetic market is highly women centric with a wide range of products available for women beauty. Moreover, with increasing use of social media the demand of beauty products has increased among women.

North America Cosmetics Market Country Level Analysis

North America cosmetics market is analyzed and market size information is provided by the country, product type, nature, category, packaging type, distribution channel, and application.

The countries covered in North America cosmetics market report are the U.S., Canada and Mexico.

The U.S. accounted for maximum share in the North America cosmetics market owing to factors such as presence of large number of companies providing cosmetics.

The country section of the North America cosmetics market report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points such as new sales, replacement sales, country demographics, regulatory acts and import-export analysis are some of the major pointers used to forecast the market scenario for individual countries. Also, presence and availability of North America brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of sales channels are considered while providing forecast analysis of the country data.

Increasing Adoption of Cosmetics to Drive Market Growth

The North America cosmetics market also provides you with detailed market analysis for every country growth in installed base of different kind of products for North America cosmetics market, impact of technology using life line curves and changes in requirement of abrasives products, regulatory scenarios and their impact on the cosmetics market. The data is available for historic period 2012 to 2020.

Competitive Landscape and North America Cosmetics Market Share Analysis

The North America cosmetics market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, North America presence, production sites and facilities, company strengths and weaknesses, product launch, clinical trials pipelines, brand analysis, product approvals, patents, product width and breadth, application dominance, and technology lifeline curve. The above data points provided are only related to the companies’ focus related to North America cosmetics market.  

Some of the major players operating in the North America cosmetics market report are Procter & Gamble, L'Oreal S.A., The Estee Lauder Companies Inc., Coty Inc., Shiseido Company, Limited, Colgate-Palmolive Company, Kao Corporation, Beiersdorf Group, Unilever, Amorepacific, Johnson & Johnson Services, Inc., Revlon, Inc., LMVH, Oriflame Cosmetics Global SA, Espa, Henkel AG & Co. KGaA, Mary Kay, Natura&Co, CHANEL, KOSÉ Corporation among others. DBMR analysts understand competitive strengths and provide competitive analysis for each competitor separately. 

For instance,

• In September 2021, Unilever launched the Positive Beauty Growth Platform, a new initiative that aims to partner with scaleups and startups to drive innovation and brand growth. The platform aims at inviting new scaleups and startups through a series of pitch competitions. The company, through this platform, aims at harnessing startups’ disruptive approach to future-proof their brands and shaping the beauty industry.
• In November 2021, The Estée Lauder Companies Inc. announced the partnership with Florida A&M University for a new talent and development program to build the next generation of Black beauty leaders in Travel Retail. This development was in line with company’s commitment to Racial Equity. This enabled the company to create an exclusive internship and scholarship program with Florida A&M University.

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