Growing Adoption of Maltitol as Sucrose Alternative is Emerging as a Major Driver for the Maltitol in Chocolate Market

Maltitol is a sugar alcohol, a type of carbohydrate that is neither sugar nor alcohol. Rising awareness about the low-calorie sweeteners in food products is another reason for the high adoption of maltitol than sucrose. Maltitol is a low-calorie sweetener used in many food products like chocolates, jellies, baked goods, confectionery, and chewing gums. The increasing health-conscious population around the world due to rising cases of obesity and diabetes is boosting the demand for maltitol. Thus, when compared with sucrose, the similar properties of maltitol make it a better alternative for sucrose. Also, the health benefits associated with maltitol consumption are boosting its demand in the chocolate market as a sweetener.

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Data Bridge Market Research analyses that the maltitol in chocolate market is expected to grow at a CAGR of 6.2% in the forecast period of 2022 to 2029 and is expected to reach USD 240,039.45 million by 2028. The maltitol syrup which is obtained from fruits, vegetables, and grains is used to produce maltitol on a large scale. The maltose syrup was kept under hydrogen pressure in the presence of metal like nickel. The hydrogen gas molecule settles before uniting and it becomes a maltitol and metal acts as a catalyst for the process. Thus, the large-scale production of maltitol from maltose can be the best raw material source that boosts the market's growth.

Why is Maltitol in Chocolate Market Witnessing Huge Growth in Terms of Health?

Maltitol is basically a sugar alcohol that is generally found naturally in various fruits and vegetables. It has almost half of the calories as compared to normal sugar. Therefore, the side effects associated with maltitol consumption are less as compared to normal sugar.

Malitol reduces Obesity and Diabetes:  There are various health benefits associated with the consumption of maltitol as it is a low-calorie sweetener. Obesity is one of the major problems associated with the consumption of sugar, which is directly linked with the heart-related issue which is caused by high-calorie consumption. Maltitol is a low-calorie sweetener that helps in controlling obesity by contributing lower calories which are only 2.1 calories per gram. The European Union has provided a Nutritional Labeling Directive stating that all polyols, including maltitol, are assigned a caloric value of 2.4 calories per gram. Thus, the low-calorie content of maltitol helps in preventing obesity. Furthermore, it helps reduce the rise in blood glucose and the insulin response associated with the ingestion of glucose and impart the same taste as regular sugar without raising blood glucose levels.

Moreover, low-calorie maltitol sweeteners aid in weight control and weight loss the people with type II diabetes. Thus, the demand for maltitol will increase as it is a low-calorie sweetener having no side effects. For instance, as per the Centers for Disease Control), 10.5% which is 34.2 million people in the U.S. have diabetes, and 26.8 million people which is 10.2% of the total population have been diagnosed with diabetes. As a result, the increasing number of population with diabetes will further incline towards maltitol as a low-calorie sweetener.

Maltitol Provides Dental Benefits: Maltitol also helps to resist the metabolism of oral bacteria, which breaks down sugars and starches to release acids, leading to dental cavities or eroding tooth enamel. The usefulness of polyols like maltitol as alternatives to sugars and as part of a comprehensive program including proper dental hygiene has been recognized by the American Dental Association. The FDA has approved the use of a "does not promote tooth decay" health claim in labeling sugar-free foods containing maltitol or other polyols. Thus, maltitol has benefits in preventing oral health.

In conclusion, the maltitol has various health benefits associated with its consumption, such as obesity, diabetes, and oral health prevention. As a result of various health benefits of malitol, the growth opportunities for various maltitol in chocolate manufacturers further emerge and thus, largely aids the overall market growth.

Report Scope and Market Segmentation

Report Metric

Details

Forecast Period

2022 to 2029

Base Year

2021

Historic Years

2020 (Customizable to 2014 - 2019)

Quantitative Units

Revenue in USD Million, Volumes in Units, Pricing in USD

Segments Covered

 By Form (Crystal Powder, and Syrups), Chocolate Category (White Chocolate, Milk Chocolate, Dark Chocolate), Application (Bakery, Retail Chocolates, Chocolate Inclusions)

Countries Covered

U.S., Canada and Mexico in North America, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), Brazil, Argentina and Rest of South America as part of South America.

Market Players Covered

Zhejiang Huakang Pharmaceutical Co. Ltd. (China), Roquette Frères (France), Ingredion (U.S.) Mitsubishi Corporation Life Sciences Limited (Japan), ADM (U.S.), Brenntag (U.S.), Merck KGaA (Germany), Shandong Futaste Co. (China), Cargill, Incorporated (U.S.), B Food Science Co., Ltd. (Japan), Hangzhou Verychem Science And Technology Co.Ltd (China), Haihang Industry (China), Sosa (U.S.), Foodchem International Corporation (China), PT. Ecogreen Oleochemicals (France), Mitushi Biopharma (India), MUBY CHEMICALS (India), Hylen Co., Ltd (China) and Nutra Food Ingredients (U.S.)

Data Points Covered in Report

In addition to the market insights such as market value, growth rate, market segments, geographical coverage, market players, and market scenario, the market report curated by the Data Bridge Market Research team includes in-depth expert analysis, import/export analysis, pricing analysis, production consumption analysis, patent analysis and consumer behaviour.

Segment Analysis:

The maltitol in chocolate market is segmented into three notable segments which are based on form, chocolate category and application.

  • On the basis of form, the maltitol in chocolate market is segmented into crystal, powder, and syrup. In 2022, the syrup segment is expected to dominate the market share due to factors such as the low cost of syrup compared to other forms.
  • On the basis of chocolate category, the maltitol in chocolate market is segmented into white chocolate, milk chocolate, and dark chocolate. In 2022, the white chocolate segment is expected to dominate the market share owing to the factors such as the high demand for white chocolate among parents of young children.
  • On the basis of application, the maltitol in chocolate market is segmented into bakery, retail chocolates, and chocolate inclusions. In 2022, the retail chocolates segment is expected to dominate the market due to the high demand for low-calorie chocolate products.

Major Players

Data Bridge Market Research recognizes the following companies as the major maltitol in chocolate market players in maltitol in chocolate market are Zhejiang Huakang Pharmaceutical Co. Ltd. (China), Roquette Frères (France), Ingredion (U.S.) Mitsubishi Corporation Life Sciences Limited (Japan), ADM (U.S.), Brenntag (U.S.), Merck KGaA (Germany), Shandong Futaste Co. (China), Cargill, Incorporated (U.S.), B Food Science Co., Ltd. (Japan), Hangzhou Verychem Science And Technology Co.Ltd (China), Haihang Industry (China), Sosa (U.S.), Foodchem International Corporation (China), PT. Ecogreen Oleochemicals (France), Mitushi Biopharma (India), MUBY CHEMICALS (India), Hylen Co., Ltd (China) and Nutra Food Ingredients (U.S.)

Market Development

  • In December 2020, Merck KGaA expanded its production facilities in the USA for the life sciences businesses, including maltitol production. These expansions will significantly increase capacity and output at these facilities by the end of 2021 and 2022, respectively, and create nearly 700 new manufacturing positions. This expansion helped company to broaden its geographical presence.
  • In November 2020, the Sugar-free brand of Zydus Cadila launched a Sugar Free D'lite dark chocolates available in four variants: Dark Rich Cocoa, Dark Hazelnut with Roasted Almonds, Dark Zesty Orange and Dark Crispy Quinoa with Roasted Almonds. The chocolates have 0% added sugar.
  • In January 2019, Chocolette Confectionary LLC launched "guilt free" Red Delight chocolate collection in the US. This chocolate collection is the world's lowest calorie chocolates which has only 16 calories per piece which is almost 50% less than the other competitive brands. Also, the Red Delight has less fat and no added sugar in it.

High Demand for the Low Calorie and Sugar Free Chocolate Products is expected to Drive the Market's Growth Rate

The demand for maltitol in the low calorie and sugar-free chocolates is increasing worldwide. The major reason behind the trend of low-calorie food products is increasing health-conscious people around the world. Moreover, many companies are launching new chocolate products to meet the demand of market due to the high demand for low calorie chocolate products from the consumers around the globe. As per the Gama Compass, Latin America has launched 15.8% of the new low calorie foods out of the global low calorie food launches which contains only 50-150 kcal per 100 g/ml. Europe accounted for 27.5% the low calorie food launches and North America it is 44.4%. Thus, the high demand for low calorie food products including chocolates is projected to drive the demand for maltitol in global chocolate industry over the forecast period.

Regional Analysis

Geographically, the countries covered in the maltitol in chocolate market report are U.S., Canada and Mexico in North America, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), Brazil, Argentina and Rest of South America as part of South America.

As per Data Bridge Market Research analysis:

North America is the dominant region in maltitol in chocolate market during the forecast period

North America dominated the maltitol in chocolate market owing to the increasing surge in demand for sugar free chocolate products. North America will continue to dominate the maltitol in chocolate market in terms of market share and market revenue and will continue to flourish its dominance during the forecast period. This is due to the high demand for low-calorie chocolate products within region.

Asia-Pacific is estimated to be the fastest-growing region in maltitol in chocolate market

Asia-Pacific is expected to grow during the forecast period due to the health benefits associated with maltitol consumption in this region. In addition to this, health benefits associated with maltitol consumption also boosts market growth within the region.

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