Thermal transfer overprinters are a versatile and reliable printing solution for a variety of applications. They are ideal for printing high-resolution, variable data onto flexible film packaging, generic coding, and other applications requiring the printing of a large amount of information. TTOs can print text and images with a high level of detail, making them ideal for applications where the printed information needs to be clear and easy to read. TTOs can print variable data, such as batch numbers, dates, and barcodes, which can be used to track products and to prevent counterfeiting.
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Data Bridge Market Research analyses that the Thermal Transfer Overprinter Market, which was USD 328.89 million in 2020, is expected to reach USD 512.46 million by 2028, at a CAGR of 5.70% during the forecast period of 2021-2028. The growing need for print packaging in the food and beverage and pharmaceutical industries will drive the thermal transfer overprinter industry. The eco-friendly marking ink manufacturers' invention will also be able to help the government for the sustainable environment and also help to reduce wastage during printing, which is an opportunity for the thermal transfer overprinter market.
Growing demand for high quality packaging products is expected to drive the market's growth rate
In recent years, the demand for packaging items has expanded in tandem with the expansion in completed goods manufacturing. The demand for food items such as snacks, milk, and juice, among others, has raised the demand for packaging products by producers in all regions. Packaging is widely used in the food and beverage and pharmaceutical industries. Pharmaceutical companies rely more on packaging and labelling as marketing tools to safeguard and advertise their products on the market.
Report Scope and Market Segmentation
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Report Metric
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Details
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Forecast Period
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2021 to 2028
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Base Year
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2020
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Historic Years
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2019 (Customizable to 2013- 2018)
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Quantitative Units
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Revenue in USD Million, Volumes in Units, Pricing in USD
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Segments Covered
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Film (LLDPE, LDPE and BOPP), Type (Single Head and Multi Head), Type of Ribbon (Special, Resin and Standard), Type of Printing (Barcodes, Data Codes, Batch Codes and Graphics), Capacity (Less Than 800, 800 – 1200 and 1200 & Above), Distribution Channel (E-Commerce, B2B, Third Party Distributors and Others), Application (Food, Fresh Food, Snacks and Savoury, Pharmaceutical, Cosmetics and Personal Care, Beverage, Industrial, Tobacco and Others)
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Countries Covered
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U.S., Canada, Mexico, Brazil, Argentina, Rest of South America, Germany, France, Italy, U.K., Belgium, Spain, Russia, Turkey, Netherlands, Switzerland, Rest of Europe, Japan, China, India, South Korea, Australia and New Zealand, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific, United Arab Emirate, Saudi Arabia, Egypt, Israel, South Africa, Rest of Middle East and Africa
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Market Players Covered
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ID Technology, LLC (U.S.), EDM CORPORATION (Japan), Linx Printing Technologies (U.K.), Domino Printing Sciences plc (U.K.), Markem-Imaje (Switzerland), FlexPackPRO (U.S.), Squid Ink (U.S.), ITW Diagraph (U.S.), Hitachi Industrial Equipment Marking Solutions Inc. (Japan), Koenig & Bauer Coding GmbH (Germany), CONTROL PRINT LTD. (India), Videojet Technologies, Inc. (India) and MULTIVAC (Germany)
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Data Points Covered in the Report
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In addition to the insights on market scenarios such as market value, growth rate, segmentation, geographical coverage, and major players, the market reports curated by the Data Bridge Market Research also include in-depth expert analysis, geographically represented company-wise production and capacity, network layouts of distributors and partners, detailed and updated price trend analysis and deficit analysis of supply chain and demand
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Segment Analysis:
Global thermal transfer overprinter market is segmented into seven notable segments which are based on film, type, type of ribbon, type of printing, capacity, distribution channel, application.
- On the basis of film, the global thermal transfer overprinter market is segmented into LLDPE, LDPE and BOPP. LLDPE segment is expected to dominate global thermal transfer overprinter market and is expected to reach USD 1,61,817.95 thousand by 2030 as film is used in the manufacturing of the packaging material for the liquid containers which increases its demand globally.
- On the basis of type, the global thermal transfer overprinter market is segmented into single head and multi head. Single head segment is expected to dominate global thermal transfer overprinter market and is expected to reach USD 4,06.753.3083 thousand by 2030 as the machine produce the efficient printing on the packing products which increases its demand in the global market.
- On the basis of type of ribbon, global thermal transfer overprinter market is segmented into special, resin and standard. Standard segment is expected to dominate global thermal transfer overprinter market and is expected to reach USD 435,504.23 thousand by 2030 as standard ribbon is more used for the printing of the barcodes on the packed food items which increases the demand for the standard ribbon globally.
- On the basis of type of printing, global thermal transfer overprinter market is segmented into barcodes, data codes, batch codes and graphics. Barcodes segment is expected to dominate global thermal transfer overprinter market and is expected to reach USD 378,620.61 thousand by 2030 as barcodes help to track the products and maintain the data related to product very easily which makes barcode dominate in the global market.
- On the basis of type of capacity, global thermal transfer overprinter market is segmented into less than 800, 800 – 1200 and 1200 & above. Less Than 800 segment is expected to dominate global thermal transfer overprinter market and is expected to reach USD 429,373.47 thousand by 2030 as the machine require less maintains which makes less than 800 to dominate in the market globally.
- On the basis of type of distribution channel, global thermal transfer overprinter market is segmented into e-commerce, B2B, third party distributors and others. B2B segment is expected to dominate global thermal transfer overprinter market and is expected to reach USD 496,753.59 thousand by 2030 as manufacture can easily customize the machine according to the requirement which makes the B2B segment dominate in the market.
The B2B segment will dominate the distribution channel segment of the thermal transfer overprinter market
The B2B segment will emerge as the dominating segment distribution channel segment. This is because of the growing expansion of B2B segment the market especially in the developing economies. Further, growth and expansion of research development services on a global scale will further bolster the growth of this segment.
- On the basis of type of application, global thermal transfer overprinter market is segmented into food, fresh food, snacks and savory, pharmaceutical, cosmetics and personal care, beverage, industrial, tobacco and others. Food segment is expected to dominate global thermal transfer overprinter market and is expected to reach USD 161,193.00 thousand by 2030 as the food products are perishable which need to maintain proper data due to which the use of the TTO is more in food application in the global market.
The food segment will dominate the application segment of the thermal transfer overprinter market
The food segment will emerge as the dominating segment under application. This is because of the growing number of infrastructural development activities in the market especially in the developing economies. Further, growth and expansion of the materials and packaging industry all around the globe will further bolster the growth of this segment.
Major Players
Data Bridge Market Research recognizes the following companies as the major market players: ID Technology, LLC (U.S.), EDM CORPORATION (Japan), Linx Printing Technologies (U.K.), Domino Printing Sciences plc (U.K.), Markem-Imaje (Switzerland), FlexPackPRO (U.S.), Squid Ink (U.S.), ITW Diagraph (U.S.), Hitachi Industrial Equipment Marking Solutions Inc. (Japan), Koenig & Bauer Coding GmbH (Germany), CONTROL PRINT LTD. (India), Videojet Technologies, Inc. (India) and MULTIVAC (Germany).
Market Development
- In 2022, following the launch of its fixed industrial scanning and machine vision portfolio, Zebra Technologies Corporation announced the acquisition of Matrox Electronic Systems Ltd., a developer of advanced machine vision components, software, and systems, which will expand Zebra's offerings in the fast-growing automation and vision technology solution space.
- In 2020, Linx Printing Technology introduced a new line of Linx thermal transfer printers in September, expanding the printing options for adaptable packaging. Ribbon printing is quick and easy with the computer used for cassette template printing. This expansion tends to boost the company's sales.
Regional Analysis
Geographically, the countries covered in the market report are U.S., Canada, Mexico, Brazil, Argentina, Rest of South America, Germany, France, Italy, U.K., Belgium, Spain, Russia, Turkey, Netherlands, Switzerland, Rest of Europe, Japan, China, India, South Korea, Australia and New Zealand, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific, United Arab Emirate, Saudi Arabia, Egypt, Israel, South Africa, Rest of Middle East and Africa.
As per Data Bridge Market Research analysis:
Asia-Pacific is the dominant region in the thermal transfer overprinter market during the forecast period 2021-2028
The Asia-Pacific region dominates the thermal transfer overprinter market, with China leading the way in terms of production and consumption. Given the increased demand for LLDPE in the production of packing materials for food packaging, the Asia-Pacific region is predicted to develop at the fastest rate during the forecast period of 2021 to 2028.
North America is estimated to be the fastest growing region in the thermal transfer overprinter market in the forecast period 2021-2028
The United States dominates in North America due to increased demand for glossy surface film in the printing of labels on packaging products and due to increased demand for LLDPE in the production of pharmaceutical packaging products.
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