Red Bull GmbH:
Red Bull GmbH founded in 1980 and headquartered in Fuschl Am see, Austria. The company is engaged in providing red bull energy drinks. The Company has its product categories and they are red bull energy drinks, red bull sugar free, red bull zero calories and red bull editions. The company has its subsidiaries Red Bull Media House GmbH (Austria), Red Bull Air Race Gmbh (Austria), Salzburg Sport GmbH (Austria), Red Bull New Zealand Limited (New Zealand), EHC Red Bull München GmbH (Germany) and others.
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The company has its presence in North America, Europe, Asia-Pacifica, South America and Middle East & Africa.
In January 2018, Red Bull GmbH on TV for free for the 2018 season of the world's best rally championship "WRC". This is to promote their product in the market among the people.
Monster Energy Company
Monster Energy Company headquartered in California, U.S., and focuses in developing energy drinks. Company has its products categories and they are Monster Energy, Monster rehab tea + energy, Monster Energy zero ultra , Pacific juice monster energy, Punch monster punch energy, Java monster coffee+ energy, Muscle monster energy shake, HYDRO, Monster Max . The company has its strong presence in U.S.
In December 2018, Rolling Loud hip hop festival organized by Monster Energy Company and the aim was to expand its original Miami location.
THE COCA-COLA COMPANY:
THE COCA-COLA COMPANY founded in 1892, headquartered in Georgia, U.S. and engaged in manufacturing and providing different non-alcoholic drinks globally. The company has it business segment and they are Asia Pacific, North America, Bottling Investments, Latin America, Europe, Middle East & Africa, and Corporate.
The company has its presence in Africa, Asia Pacific, Eurasia, Europe, Latin America, and North America.
In November 2018, Coca-Cola planned for launching the range of Coke-branded energy drinks. This plan may bring business enhancement through their new brand.
U.S. Energy Drinks Market- Industry Trends and Forecast to 2026