- In July 2024, Essentia Water, LLC collaborated with Canadian basketball player Natalie Achonwa for its ‘Stop for Nothing’ campaign, originally launched in 2021. This campaign highlights how Essentia's ionized alkaline water supports athletes by providing hydration to maintain peak performance and achieve their goals. Achonwa, known for her resilience and determination, embodies the campaign's spirit of perseverance and ambition. The partnership also marked Essentia's expansion into Canada, showcasing its commitment to empowering individuals through hydration
- In June 2023, Nestlé S.A. expanded its premium ionized alkaline water brand, Essentia Water, into Canada. Known for its unique ionization process, Essentia delivers water with a pH of 9.5 or higher, offering a smooth and pure taste. After achieving significant success in the U.S. as the leading alkaline water brand and top-selling bottled water in the natural channel, Essentia is now available at various retailers across Ontario, including Loblaws, Longo’s, Metro, Circle K, and online platforms like Amazon.ca and Well.ca.
- In February 2023, Keurig Dr Pepper Inc. introduced its premium enhanced water, Core Hydration, featuring a ‘perfectly pH balanced’ formula. The launch expanded the Core Hydration+ range, offering nutrient-enriched waters designed to promote overall health. The lineup includes Core Hydration+ Immunity with Zinc and Vitamin C and a hint of lemon, Core Hydration+ Calm with L-Theanine and a cucumber essence, and Core Hydration+ Vibrancy infused with Zinc, Biotin, and Vitamin C, flavored with grapefruit. Packaged in 23.9 oz bottles made from 100% recycled plastic, these beverages combine functionality with sustainability
- In September 2021, Glucose Health, Inc. introduced GLUCODOWN, a line of enhanced water drink mixes now available on Amazon. These mixes are designed to support healthy blood sugar levels while offering a refreshing and convenient beverage option. GLUCODOWN combines functional benefits with great taste, catering to health-conscious consumers seeking alternatives to traditional sugary drinks. The launch highlights Glucose Health's commitment to providing innovative nutritional solutions that align with modern wellness trends



