“Rise in Demand for Cordless and Travel-Friendly Hair Straighteners”
- Consumers are increasingly opting for cordless hair straighteners due to their portability and ease of use during travel or on-the-go grooming
- Compact, lightweight models with dual-voltage compatibility are gaining popularity among international travelers and busy professionals
- Battery-powered and USB-rechargeable variants are rising in demand, especially among tech-savvy users looking for flexible solutions
- The trend aligns with minimalist and smart grooming habits, especially in urban settings where convenience is a priority
- For instance, Dyson launched a cordless straightener with intelligent heat control, targeting consumers seeking professional results with portability
