- In April 2025, Honest Tea launched a new range of iced teas with added electrolytes and vitamin C for immunity support, catering to the growing health-conscious consumer base. Similarly, brands are experimenting with CBD-infused iced teas to target consumers seeking relaxation benefits
- In August 2023, lipton brand launched 330ml cans of its classic lemon and peach flavor ice teas into the united kingdom market with six-pack multipack variants
- In April 2023, unilever plc brand lipton expanded its iced tea business by launching new iced tea products. The iced teas have different flavors, including lemon, peach, and lychee
- In April 2023, molson coors and coca-cola added a new beverage through their partnership with the launch of peace hard tea. According to the company's claim, peace hard tea is available in single-serve 24 oz cans in three different flavors
