- In May 2025, R&M Trading LLC issued an allergy alert and voluntary recall for its R&M Refresher Instant Milk Tea powder products due to the presence of undeclared milk. Although the ingredient list mentioned Whey and Caseinate under the Non-Dairy Creamer section, it failed to explicitly state that these components are milk-derived, posing a serious risk to individuals with milk allergies. The affected products were sold on Amazon between November 2024 and May 2025 in various flavors, including Brown Sugar, Matcha, Taro, and Honeydew. No illnesses were reported, but the incident underscores the critical need for transparent labeling to ensure consumer safety
- In January 2025, a market report on the instant tea premix sector emphasized a sustained push by industry players toward product innovation and strategic partnerships to strengthen market positioning. The report also spotlighted the rising adoption of sustainable packaging and ethically sourced tea leaves, reflecting a broader industry shift toward corporate social responsibility (CSR) and environmental stewardship. These trends align with evolving consumer expectations for transparency, eco-consciousness, and functional beverage solutions, driving companies to integrate green practices into both product development and supply chain strategies
- In March 2024, Wagh Bakri Tea Group launched two new varieties of its instant tea, Wagh Bakri Instant Saffron Tea and Wagh Bakri Instant Express Tea. This product launch strengthened the company's instant premix collection, which already included flavors such as Masala, Elaichi, Ginger, and Lemongrass. This move reflects the company's commitment to providing a wide range of flavors to cater to diverse consumer preferences while offering the convenience of instant preparation
- In March 2024, Assam’s tea industry entered a new era with the commercial production of green-leaf tea powder, marking a significant step toward product innovation and diversification. This initiative also introduced five distinct flavors of tea tablets, crafted from the same powdered base, offering consumers convenient, ready-to-use formats that preserve the essence of Assam’s rich tea heritage. These developments reflect a broader strategy to modernize traditional tea offerings, cater to evolving consumer preferences, and tap into health-conscious and on-the-go markets. The move underscores Assam’s commitment to value addition and global competitiveness in the tea sector
- In November 2023, Tata Consumer Products Limited launched Tata Tea Gold Care, a health-forward instant tea premix designed to blend Ayurvedic wellness with modern convenience. This ready-to-drink tea is fortified with essential vitamins—D, B6, B9, and B12—and enriched with natural ingredients such as ginger, tulsi, cardamom, brahmi, and mulethi, known for their immunity-boosting and digestive benefits. The product caters to growing consumer demand for functional beverages that support daily vitality while offering the ease of instant preparation. This launch reflects a broader industry shift toward nutritional innovation in everyday beverages
