Global Proanthocyanidins Market – Industry Trends and Forecast to 2031

Proanthocyanidins Market Analysis and Size

The proanthocyanidins market is witnessing robust growth globally, driven by increasing consumer awareness regarding the health benefits of proanthocyanidins-rich products. Proanthocyanidins, known for their potent antioxidant properties, are increasingly incorporated into dietary supplements, functional proanthocyanidins foods and beverages. The pharmaceutical industry is also a key contributor to the growth of the market, as these compounds are being studied for their potential in preventing and treating various health conditions. Overall, the market is expected to continue its growth trajectory, driven by increasing consumer awareness and the growing demand for natural and functional ingredients.

Global proanthocyanidins market size was valued at USD 250.92 million in 2023 and is projected to reach USD 402.96 million by 2031, with a CAGR of 6.1% during the forecast period of 2024 to 2031. In addition to the insights on market scenarios such as market value, growth rate, segmentation, geographical coverage, and major players, the market reports curated by the Data Bridge Market Research also include in-depth expert analysis, geographically represented company-wise production and capacity, network layouts of distributors and partners, detailed and updated price trend analysis and deficit analysis of supply chain and demand.

Report Scope and Market Segmentation       

Market Definition

Proanthocyanidins, also known as condensed tannins, are a group of polyphenolic compounds found in various plants. These compounds are notably present in fruits like grapes, apples, and berries, as well as in select nuts, seeds, flowers, and barks. Proanthocyanidins are known for their antioxidant properties and have been studied for their potential health benefits, including their ability to support cardiovascular health, improve circulation, and protect against oxidative damage.

Proanthocyanidins Market Dynamics

Drivers

• Increasing Health Awareness     

With an increasing focus on natural products and their health benefits, consumers are actively seeking out antioxidant-rich products such as proanthocyanidins to enhance their overall well-being. The growing body of research supporting the health benefits of proanthocyanidins, such as their role in supporting cardiovascular health and reducing inflammation, is further fueling this trend. As consumers become more informed about the benefits of proanthocyanidins, the demand for products containing these compounds is expected to continue rising.              

• Rising Demand for Functional Foods  

Consumer preference for healthier and more nutritious options is fueling the increasing demand for functional foods and beverages enriched with proanthocyanidins. Functional foods containing proanthocyanidins are perceived as offering additional health benefits beyond basic nutrition, making them increasingly popular among health-conscious consumers. Manufacturers are responding to this demand by incorporating proanthocyanidins into a wide range of food and beverage products, further driving market growth.                             

• Expanding Pharmaceutical Applications 

Proanthocyanidins are gaining attention for their potential pharmaceutical applications, particularly in the areas of cardiovascular and cognitive health. Studies have shown that proanthocyanidins may help improve blood flow, lower blood pressure, and protect against cognitive decline. As a result, there is growing interest in developing pharmaceutical products containing proanthocyanidins for the prevention and treatment of various health conditions. This expanding pharmaceutical interest is driving demand for proanthocyanidin and is expected to contribute significantly to market growth.

Opportunities

• Rising Demand for Proanthocyanidin-enriched Personal Care Products

Proanthocyanidins are finding increasing use in personal care products due to their antioxidant and anti-aging properties. These compounds are believed to help protect the skin from damage caused by free radicals, reduce the appearance of wrinkles, and improve overall skin health. As consumers become more aware of the proanthocyanidins benefits for skin care, the demand for personal care products containing these compounds is on the rise. Manufacturers are capitalizing on this trend by incorporating proanthocyanidins into a variety of personal care products, such as creams, lotions, and serums, to meet consumer demand for natural and effective anti-aging solutions. This increasing use of proanthocyanidins in personal care products is driving market growth. 

• Increasing Demand for Natural Ingredients

There is a growing trend towards natural and plant-based ingredients in various industries, including food, cosmetics, and pharmaceuticals. Proanthocyanidins, being natural compounds found in plants, are well-positioned to capitalize on this trend. Consumers are increasingly seeking products with natural ingredients, driven by concerns about synthetic chemicals and their potential health and environmental impacts. Proanthocyanidins offer a natural alternative with proven health benefits, making them attractive to consumers looking for safer and more sustainable options. This increasing demand for natural ingredients presents a significant market opportunity for proanthocyanidins.

Restraints/Challenges

• High Cost of Production     

The process of isolating proanthocyanidins from natural sources can be complex and labor-intensive, requiring specialized equipment and expertise. This can drive up production costs, making proanthocyanidins less competitive in the market, especially for smaller manufacturers with limited resources. The high cost of production can also lead to higher prices for proanthocyanidin-containing products, potentially limiting consumer access and uptake.     

• Limited Awareness in Developing Regions

In developing regions, there is often limited awareness about the health benefits of proanthocyanidins, which can hinder market growth in these areas. Consumers in these regions may be less familiar with proanthocyanidins and their potential applications, leading to lower demand for products containing these compounds. In addition, the lack of awareness among healthcare professionals and regulatory authorities can result in limited market access and distribution channels for proanthocyanidin-containing products.

This market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Impact and Current Market Scenario of Raw Material Shortage and Shipping Delays

Data Bridge Market Research offers a high-level analysis of the market and delivers information by keeping in account the impact and current market environment of raw material shortage and shipping delays. This translates into assessing strategic possibilities, creating effective action plans, and assisting businesses in making important decisions.

Apart from the standard report, we also offer in-depth analysis of the procurement level from forecasted shipping delays, distributor mapping by region, commodity analysis, production analysis, price mapping trends, sourcing, category performance analysis, supply chain risk management solutions, advanced benchmarking, and other services for procurement and strategic support.

Expected Impact of Economic Slowdown on the Pricing and Availability of Products

When economic activity slows, industries begin to suffer. The forecasted effects of the economic downturn on the pricing and accessibility of the products are taken into account in the market insight reports and intelligence services provided by DBMR. With this, our clients can typically keep one step ahead of their competitors, project their sales and revenue, and estimate their profit and loss expenditures.

Recent Developments

• In April 2023, Indena S.p.A., a leading company in the identification, development, and production of active principles from plants, introduced a new line of proanthocyanidins products. These products are specifically designed for use in dietary supplements, functional foods and beverages, and cosmetics  
• In March 2023, Nexira, a global leader in acacia, natural ingredients, and botanical extracts, announced its acquisition of Polyphenolics, a renowned supplier of proanthocyanidins. This strategic move is expected to help Nexira expand its product range and enter new regional markets
• In February 2023, Naturex S.A., a botanicals company that produces and sells plant extracts to the food industry for various purposes, launched a new proanthocyanidins product named Pycnogenol. This product, derived from pine bark, is reported to offer several health benefits, including reducing inflammation and improving circulation

Proanthocyanidins Market Scope

The market is segmented on the basis of source, application, and type. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Source

• Cranberry
• Grape Seed
• Pine Bark
• Others
  • Bilberry
  • Blueberry
  • Horse Chestnut

Application

• Pharmaceuticals and Dietary Supplements
• Personal Care and Cosmetics
• Functional Food and Beverages

Type

• Type A

• Type B

Proanthocyanidins Market Regional Analysis/Insights

The market is analyzed and market size insights and trends are provided by country, source, application, and type as referenced above.

The countries covered in the market are U.S., Canada, Mexico, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, rest of Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, rest of Asia-Pacific, Saudi Arabia, U.A.E., South Africa, Egypt, Israel, rest of Middle East and Africa, Brazil, Argentina, and rest of South America.

Noth America is expected to dominate the market due to widespread product utilization stemming from its antiangiogenic, antimicrobial, and anticancer properties. Moreover, condensed tannins, a type of proanthocyanidin, have been found to have minimal adverse effects on embryological growth in pregnant women and can reduce cancer risks even at high dosages, further stimulating market growth. 

Asis-Pacific is expected to show significant growth due to growing market awareness of products rich in proanthocyanidins and increasing consumer preferences for nutritionally rich foods, countries like China and India are experiencing a rise in demand for such products.

The country section of the report also provides individual market-impacting factors and changes in market regulation that affect the current and future trends of the market. Data points like downstream and upstream value chain analysis, technical trends, Porter's five forces analysis, and case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of regional brands and their challenges faced due to large or scarce competition from local and domestic brands, the impact of domestic tariffs, and trade routes are considered while providing forecast analysis of the country data.

Competitive Landscape and Proanthocyanidins Market Share Analysis

The market competitive landscape provides details of competitors. Details included are company overview, company financials, revenue generated, market potential, investment in R&D, new market initiatives, regional presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, and application dominance. The above data points provided are only related to the companies' focus on the market.

Some of the major market players operating in the market are:

• Naturex (France)
• Fruit d'Or (Canada)
• Xian Yuensun Biological Technology Co.,Ltd (China)
• EEVIA HEALTH OY (Finland)
• Botaniex, Inc. (U.S.)
• Artemis International (U.S.)
• ETHICAL NATURALS, INC (U.S.)
• Bacca (Finland)
• Indena S.p.A. (Italy)
• Bio Botanica Inc. (U.S.)
• Berkem (France)
• Atrium Innovations (Canada)
• SEPPIC (France)
• Nexira (France)
• Sabinsa (U.S.)

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