Global RTD Protein Beverages Market By Materials (Whey, Casein, Soy, Pea), Source (Animal Based, Plant Based), Distribution Channel (Supermarkets, Online Store, Direct to Customers), Application (Sports Nutrition, Functional Nutrition), Geography (North America, South America, Europe, Asia-Pacific, Middle East and Africa) – Industry Trends and Forecast to 2026
Market Analysis: Global RTD Protein Beverages Market
Global RTD Protein Beverages Market market is expected to grow at a CAGR of 5.37% in the forecast period of 2019-2026. Improving lifestyle and health awareness among consumers is the major factor for the growth of this market.
Market Definition: Global RTD Protein Beverages Market
RTD protein beverages are ready to drink beverages which usually have high protein content and are consumed as dietary supplements. Protein is a very important content for body builders and athletes. They usually boost the metabolism and provide energy to the human body. Milk, whey, soy etc. are some of the protein high content. RTD beverages usually have high nutritional qualities, bland flavor, ease of digestibility, and unique functionality.
- Easy availability of the product is driving the growth of this market.
- Growing demand for plant-based RTD protein beverages is the major factor driving the growth of the market.
- Excessive protein beverages can cause health problems like weight gain, high blood cholesterol, elevated heart disease risk and kidney complications which is the major factor restraining the growth.
Global RTD Protein Beverages Market Segmentation:
- By Materials
- By Source
- Animal Based
- Plant Based
- By Distribution Channel
- Online Store
- Direct to Customers
- By Application
- Sports Nutrition
- Functional Nutrition
- By Geography
- North America
- South America
- Rest of South America
- United Kingdom
- Rest of Europe
- South Korea
- Rest of Asia-Pacific
- Middle East and Africa
- South Africa
- Saudi Arabia
- United Arab Emirates
- Rest of Middle East and Africa
- North America
Key Developments in the Market:
- In February 2019, InnovaPro Ltd announced the launch of their new chickpea protein concentrate CP-Pro70 which is a new vegan athlete’s ready-to-drink (RTD) formula. This is to meet the growing demand of sports nutritional supplements the consumer US, Canada, the UK, Germany, Italy and India. This product is highly nutritious and has a good amino acid profile.
- In July 2018, NZMP Fonterra announced that they will be launching new innovative ingredients like unique fast-digesting milk protein concentrate, a range of protein-fortified desserts, and a unique medical RTD concept during IFT18. The main aim is to share these products in Sports & Active Lifestyles and Medical Nutrition.
Competitive Analysis: Global RTD Protein Beverages Market
Global RTD protein beverages market is highly fragmented and the major players have used various strategies such as new product launches, expansions, agreements, joint ventures, partnerships, acquisitions, and others to increase their footprints in this market. The report includes market shares of RTD protein beverages market for global, Europe, North America, Asia Pacific, South America and Middle East & Africa.
Key Market Competitors: Global RTD Protein Beverages Market
Few of the major competitors currently working in the RTD protein beverages market are Abbott., CSC BRANDS, L.P, Glanbia plc, Kellogg NA Co., PepsiCo, THE COCA-COLA COMPANY, Hebei Yangyuan ZhiHui Beverage Co Ltd, Hebei Chengde Lolo, Muscle Pharm, PREMIER NUTRITION CORPORATION & WORLDPANTRY.COM, Clif Bar & Company.
Research Methodology: Global RTD Protein Beverages Market
Data collection and base year analysis is done using data collection modules with large sample sizes. The market data is analysed and forecasted using market statistical and coherent models. Also market share analysis and key trend analysis are the major success factors in the market report. To know more please Request an Analyst Call or can drop down your inquiry.
The key research methodology used by DBMR Research team is data triangulation which involves data mining, analysis of the impact of data variables on the market, and primary (industry expert) validation. Apart from this, other data models include vendor positioning grid, market time line analysis, market overview and guide, company positioning grid, company market share analysis, standards of measurement, top to bottom analysis and vendor share analysis. To know more about the research methodology, drop in an inquiry to speak to our industry experts.
Key Insights in the report:
- Competitive analysis of key competitors involved in the market
- Complete analysis of Market Segmentation and which segments are set to flourish in the forecast period of 2019 to 2026
- Market Drivers and Restraints analysis along with the analysis of the market structure