- Sleeve labels continue to gain momentum across key industries—including food & beverages, personal care, pharmaceuticals, and household products—due to their ability to offer 360-degree branding, tamper resistance, and compatibility with a wide range of container shapes. In 2025, sleeve labels are estimated to account for approximately 18.2% of the global labeling market
- The widespread adoption of shrink sleeve labels, which held a market share of 65.3% within the sleeve label segment in 2025, is driven by their superior conformity, high-resolution print quality, and suitability for complex packaging designs. Meanwhile, stretch sleeve labels are gaining moderate traction due to their recyclability and cost-efficiency, holding the remaining 34.7% of the sleeve labels segment
- Asia-Pacific dominates the global sleeve labels market with a market share of 43.6% in 2025, led by China, India, and Southeast Asia, where rising consumer product demand and rapid urbanization are boosting packaging volumes. Regional manufacturers are scaling up production capabilities and incorporating eco-friendly substrates to meet both domestic and international standards
- North America is projected to be the fastest-growing regional market, expected to grow at a CAGR above 6%, and holding a 21.4% market share in 2025. Growth is supported by innovations in digital printing, an increasing shift toward recyclable label materials, and strong demand from craft beverage, health & wellness, and organic food sectors
- The food and beverage industry remains the largest end-user segment, accounting for over 49.8% of the global sleeve labels market in 2025, owing to the need for tamper-evident, high-impact, and moisture-resistant labeling. The personal care & cosmetics sector follows, driven by premium product presentation and brand differentiation strategies



