“Increasing Adoption of Sustainable Sourcing and Clean-Label Products”
- The global smoked salmon market is experiencing a notable trend toward sustainable sourcing and clean-label products
- Consumers are increasingly demanding transparency in production processes, driving companies to adopt eco-friendly fishing practices and traceable supply chains
- Advanced technologies, such as blockchain, are being integrated to provide consumers with detailed information about the salmon’s origin, processing, and certifications
- For instance, several brands are leveraging sustainability certifications such as MSC (Marine Stewardship Council) to appeal to environmentally conscious consumer
- This trend is enhancing the market’s appeal, particularly in Europe, the dominating region, where regulatory frameworks and consumer preferences prioritize sustainability
- Clean-label smoked salmon, free from artificial preservatives and additives, is gaining traction as health-conscious consumers seek minimally processed foods.
