Global Vitamin C Market – Industry Trends and Forecast to 2030

Global Vitamin C Market, By Type (Sodium Ascorbate, Calcium Ascorbate, Potassium Ascorbate, Magnesium Ascorbate, Ascorbic Acid 90% Granulation, D-Isoascorbic Acid, Ascorbic Acid 95% Granulation, Ascorbic Acid 97% Granulation, Coated Vitamin C, Others), Source (Natural, Synthetic), Process (Reichsteiz, Two-stage Fermentation), Form (Tonic, Tablet, Granules, Injection), Application (Pharmaceutical, Cosmetics, Food, and Beverage, Animal Feed) – Industry Trends and Forecast to 2030.

Vitamin C Market Analysis and Size

Vitamin C supplements are available in various forms, such as powders, tablets, capsules, and liquids. Many people prefer to take their vitamin C supplement as a drink, such as lemonade and orange juice. Vitamin c is used in many popular industries and is naturally found in vegetables and fruits. Consumers are more inclined towards vitamin c because of its uncountable benefits. Vitamin C is increasingly important in the food and beverages industry as awareness regarding the benefits of this nutrient will likely boost market growth.

Data Bridge Market Research analyses that the vitamin C market is expected to reach USD 2,131.00 million by 2030, which was USD 1,143.00 million in 2022, registering a CAGR of 8.10% during the forecast period of 2023 to 2030. In addition to the insights on market scenarios such as market value, growth rate, segmentation, geographical coverage, and major players, the market reports curated by the Data Bridge Market Research also include in-depth expert analysis, geographically represented company-wise production and capacity, network layouts of distributors and partners, detailed and updated price trend analysis and deficit analysis of supply chain and demand.     

Vitamin C Market Scope and Segmentation

Market Definition

The purest form of vitamin C is known as ascorbic acid. It is a water-soluble vitamin that is important for the normal growth and development of humans. It is also important for maintaining teeth, connective tissue, and bones. Vitamin C aids the human body in absorbing iron from food. Vitamin C is one of the most important nutrients because it helps to protect the body from several ailments such as fetal health problems, cardiovascular disease, and eye diseases, among others.

Global Vitamin C Market Dynamics

Drivers

• Multiple benefits associated with vitamin C

Vitamin C is found in several food products, mainly in citrus fruits. Vitamin C is vital in the body's ability to produce collagen and repair damaged cells. A lack of vitamin C can lead to muscle weakness, joint pain, and bleeding gums. As a result, the demand for vitamin C has augmented because of its role in improving the immune system. Vitamin C helps to reduce the severity of colds and flu, and some research suggests that it may also help to prevent more serious conditions such as cancer and heart disease. As a result of the multiple benefits associated with vitamin C, the demand for vitamin C increases, likely boosting market growth.

• Rising demand for sodium ascorbate

The increasing demand for sodium ascorbate is expected to drive the market's growth during the forecast period. This is attributed to its ability to be quickly absorbed by the body and to stay there longer. As a result, this sector is expected to have a bigger market share in the Global vitamin C market. If someone has a vitamin C deficiency, then sodium ascorbate is quite effective in this case. Furthermore, if vitamin C is taken as sodium ascorbate, it will effectively prevent scurvy disease. As a result of all these factors, the demand for sodium ascorbate increases which enhances the market growth

Opportunities

• Increasing incidence of chronic medical diseases

The growing incidence of chronic medical diseases will likely create ample market growth opportunities during the forecast period. Vitamin C is essential to maintain a system with sufficient nutrition to fight chronic diseases. Furthermore, vitamin C reduces the risk of several chronic diseases. Therefore, the demand for vitamin C will rise in response to the growing incidence of chronic medical diseases. Hence, the increasing incidence of chronic medical diseases will boost market growth.

• Rising launches of new products

Rising launches of new products in the global vitamin c market by major market players will create lucrative opportunities for market growth during the forecast period. For instance, Vitamin Energy launched a combination of CBD and Energy In 2019 for customers demanding CBD-infused products. The Vitamin Energy Company launched this product to focus on increasing its product line, which supports creating new functional shots.

Restraints/ Challenges

• Side effects associated with overdose of vitamins c

Various side effects are associated with vitamin C overdose, such as skin flushing, hyperoxaluria, nausea, vomiting, and diarrhea. Heartburn. Stomach cramps or bloating and others. As a result of all these side effects, reduce the demand for vitamin c, which will hamper the market growth.

• Availability of alternative portions

The increasing availability of alternative vitamin C options such as niacinamide, alpha arbutin and kojic acid, tranexamic acid, retinol, and more will hamper the market growth. Natural alternatives such as red pepper, orange, cooked broccoli, orange juice, grapefruit juice, and tomato will also hamper the market growth.

This vitamin C market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the vitamin C market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Impact and Current Market Scenario of Raw Material Shortage and Shipping Delays

Data Bridge Market Research offers a high-level analysis of the market and delivers information by keeping in account the impact and current market environment of raw material shortage and shipping delays. This translates into assessing strategic possibilities, creating effective action plans, and assisting businesses in making important decisions.

Apart from the standard report, we also offer in-depth analysis of the procurement level from forecasted shipping delays, distributor mapping by region, commodity analysis, production analysis, price mapping trends, sourcing, category performance analysis, supply chain risk management solutions, advanced benchmarking, and other services for procurement and strategic support.

Expected Impact of Economic Slowdown on the Pricing and Availability of Products

When economic activity slows, industries begin to suffer. The forecasted effects of the economic downturn on the pricing and accessibility of the products are taken into account in the market insight reports and intelligence services provided by DBMR. With this, our clients can typically keep one step ahead of their competitors, project their sales and revenue, and estimate their profit and loss expenditures.

Recent Development

• In 2021, Cipla Health Ltd. launched a new product named Maxirich C+ Zinc to fulfill public demand. Maxirich C+ Zinc is the major source of vitamin C in its chewable form. Maxirich Vitamin C+ Zinc strengthens the immune system and helps lower fatigue. They are available in tangy orange flavor, soothing the taste buds.

Global Vitamin C Market Scope

The vitamin C market is segmented on the basis of type, source, process, form and application. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Type

• Sodium Ascorbate
• Calcium Ascorbate
• Potassium Ascorbate
• Magnesium Ascorbate
• Ascorbic Acid 90% Granulation
• D-Isoascorbic Acid
• Ascorbic Acid 95% Granulation
• Ascorbic Acid 97% Granulation
• Coated Vitamin C
• Others

Source

• Natural
• Synthetic

Process

• Reichstein
• Two-stage Fermentation

Form

• Tonic
• Tablet
• Granules
• Injection

Application

• Pharmaceutical
• Cosmetics
• Food and Beverage
• Animal Feed

 Vitamin C Market Regional Analysis/Insights

The vitamin C market is analyzed and market size insights and trends are provided by country, type, source, process, form and application as referenced above.

The countries covered in the vitamin C market report are U.S., Canada, Mexico in North America, Germany, Sweden, Poland, Denmark, Italy, U.K., France, Spain, Netherlands, Belgium, Switzerland, Turkey, Russia, Rest of Europe in Europe, Japan, China, India, South Korea, New Zealand, Vietnam, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in Asia-Pacific (APAC), Brazil, Argentina, Rest of South America as a part of South America, UAE, Saudi Arabia, Oman, Qatar, Kuwait, South Africa, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA).

North America dominates the vitamin C market in terms of revenue and market share owing to the increasing level of disposable income in this region. Furthermore, the rising demand for vitamin C from the cosmetic industry will further boost the market growth in this region.

Asia-Pacific is expected to be the fastest developing region during the forecast period of 2023-2030, owing to the increasing demand for vitamin C products in this region. Moreover, increasing awareness among consumers regarding the advantages of vitamin C will further boost the market growth in this region.

The country section of the report also provides individual market impacting factors and changes in market regulation that impact the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.   

Competitive Landscape and Vitamin C Market Share Analysis

The vitamin C market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to vitamin C market.

Some of the major players operating in the vitamin C market are:

• Foodchem International Corporation (China)
• CSPC Pharmaceutical Group Limited (China)
• Glanbia plc (Ireland)
• Northeast Pharmaceutical Group Co., Ltd ( NEPG ) (China)
• Duchefa Biochemie (Netherlands)
• DSM (Netherlands), ADM (U.S.)
• Bayer AG (Germany)
• Abbott (U.S.)
• Merck & Co., Inc. (U.S.)
• Anhui BBCA International Co., Ltd. (China)
• Vitamin Energy (U.S.)
• DuPont (U.S.)
• Sanofi (France)
• DSM Jiangshan Pharmaceutical (Jiangsu) Co., Ltd (China)