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Europe Ashwagandha Market – Industry Trends and Forecast to 2029

Food & Beverage | Published Report | Dec 2021 | Europe | 350 Pages | No of Tables: 220 | No of Figures: 60
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Europe Ashwagandha Aarket, By Type (KSM-66, Sensoril, Hydro-alcoholic Ashwagandha, Crude Ashwagandha, Others), Product Type (Ashwagandha Root Product, Ashwagandha Leaf Products, Ashwagandha Leaf and Root Mix Product), Withanolides Content (1% Withanolides, 2% Withanolides, 2.5% Withanolides, 5% Withanolides, 10% Withanolides), Category (Regular, Full Spectrum), Form (Powder, Capsule, Liquid), Function (Improved Stamina, Improved Immunity, Overall Wellbeing, Reduced Anxiety and Stress, Brain Health, Muscle Strength), Application (Food & Beverages, Pharmaceutical, Dietery Supplements, Sports Nutrition, Others), Country (Germany, U.K., France, Spain, Belgium, Russia, Netherlands, Italy, Turkey, Switzerland, and Rest of Europe) Industry Trends and Forecast To 2029.

Market Analysis and Insights: Europe Ashwagandha Market

Europe Ashwagandha market is expected to gain market growth in the forecast period of 2022 to 2029. Data Bridge Market Research analyses that the market is growing with a CAGR of 11.3% in the forecast period of 2022 to 2029 and is expected to reach USD 21.40 million by 2029. Increasing demand for Ashwagandha dietary supplements owing to Busier Lifestyle and increasing demand in pharmaceutical sector acts as a driver for Europe Ashwagandha market in the forcasted period.

Ashwagandha is a natural herb, which is used for treating variety of health conditions. It is commonly known as Withania Somnifera, also recognized as Indian ginseng, poison gooseberry, and winter cherry has been used from ancient times in many cultures for its health benefits such as indian ayurvedic system uses withania somnifera as medicine Rasayana (tonic), particularly since a nerve tonic. Ashwagandha is considered an effective ingredient for maintaining the vitality and rejuvenation and boosting general health.

The leaves and root of this short herb have versatile medicinal values. It is used for various kinds of disease processes and especially as a nervine tonic of herbal extracts or herbal powders. Ashwagandha is a medicinal herb that helps to cure various diseases such as cancer, diabetes, and others. The Ashwagandha extract proves beneficial for reducing the blood sugar levels, improves concentration, enhances brain functioning, and helps to relieve stress. Thus, there is a high demand for Ashwagandha extract from the pharmaceutical industry.

Rising demand for ayurvedic medicines as a cure to various health ailments including constipation, arthritis, stress, diabetes, insomnia and gastrointestinal issues and high awareness about their benefits among consumers is largely expected to boost growth in the Europe Ashwagandha market.

The major restraint which is impacting the Europe Ashwagandha market negatively are lack of awareness amonst people regarding benefits of Ashwagandhawhich are restraining the growth in the Europe Ashwagandha market.

Many companies are making strategic decisions, such as forming agreements with research facilities to launch new products to improve their market share. As a result, the cheese based snacks market is growing at a rapid rate.

The Europe Ashwagandha market report provides details of market share, new developments, and impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, product approvals, strategic decisions, product launches, geographic expansions, and technological innovations in the market. To understand the analysis and the cheese based snacks market scenario, contact Data Bridge Market Research for an Analyst Brief, our team will help you create a revenue impact solution to achieve your desired goal.

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Europe Ashwagandha Market Scope and Market Size

Europe Ashwagandha market is segmented into seven notable segments, based on type, product type, withanolides content, category, form, function and application.

  • On the basis of type, the Europe Ashwagandha market is segmented into KSM-66, sensoril, hydro-alcoholic Ashwagandha, crude Ashwagandha, and others. In 2022, KSM-66 sensoril are expected to dominate the Europe Ashwagandha market as this segment type of Ashwagandha has many medicinal propereties which benefits such as lowering stress levels, lowering anxiety, imporving immunity and many more.
  • On the basis of product, the Europe Ashwagandha market is segmented into Ashwagandha root product, Ashwagandha leaf products and Ashwagandha leaf and root mix product. In 2022, Ashwagandha root product is expected to dominate the Europe Ashwagandha market, as  Ashwagandha root products have more herbal constitutients like providing and boosting energy and boosts the immune system.
  • On the basis of withanolides content, the Europe Ashwagandha market is segmented into 1% withanolides, 2% withanolides, 2.5% withanolides, 5% withanolides, 10% withanolides and others. In 2022, 5% withanolides segment is expected to dominate the Europe Ashwagandha market as it is one of the most widely used withanolides content and provides high potency and enhances the medicinal effects of the Ashwagandha.
  • On the basis of category, the Europe Ashwagandha market is segmented regular and full spectrum. In 2022, full spectrum segment is expected to dominate the Europe Ashwagandha market as full spectrum target all the vital condition like stress etc. and improves quality of life.
  • On the basis of form, the Europe Ashwagandha market is segmented into powder, capsule and liquid. In 2022, powder segment is expected to dominate the Europe Ashwagandha market, as powder is most available and has considerable longer shelf life.
  • On the basis of function, the Europe Ashwagandha market is segmented improved stamina, improved immunity, overall wellbeing, reduced anxiety and stress, brain health and muscle strength. In 2022, reduced anxiety and stress segment is expected to dominate the Europe Ashwagandha market as Ashwagandha possess the natural cheminal properties which help in soothing anxiety  and stress and help fight depression.
  • On the basis of application, the Europe Ashwagandha market is segmented into food & beverages, pharmaceutical, dietery supplements, sports nutrition and others. In 2022, dietery supplements segment is expected to dominate the Europe Ashwagandha market, as Ashwagandha helps in boosting immunity and also increase efficiency of the body to loos weight during workouts and exercise.

Europe Ashwagandha Market Country Level Analysis

Europe Ashwagandha market is segmented into seven notable segments, based on type, product type, withanolides content, category, form, function and application.

The countries covered in Europe Ashwagandha market report are Germany, U.K., France,  Spain, Belgium, Russia, Netherlands, Italy, Turkey, Switzerland, and rest of Europe.

  • In Europe Ashwagandha market, Germany is dominating the market due to increase in the pharmaceutical industry in the region. U.K. also dominats the market due to high demand for Ashwagandha dietary supplements in the region. France also dominates the market owing to increased demand as the rise for Ashwagandha medicines & supplements increased due to covid-19 pandemic in the region.

The country section of the report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points such as new sales, replacement sales, country demographics, regulatory acts and import-export tariffs are some of the major pointers used to forecast the market scenario for individual countries. Also, presence and availability of Europe brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of sales channels are considered while providing forecast analysis of the country data.

Growing Strategic Activities by Major Market Players to Enhance the Awareness for Ashwagandha is Boosting the Market Growth of Ashwagandha Market

Europe Ashwagandha market also provides you with detailed market analysis for every country growth in particular market. Additionally, it provides the detail information regarding the market players’ strategy and their geographical presence. The data is available for historic period 2012 to 2020.

Competitive Landscape and Europe Ashwagandha Market Share Analysis

Europe Ashwagandha market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, production sites and facilities, company strengths and weaknesses, product launch, product approvals, patents, product width and breadth, application dominance, technology lifeline curve. The above data points provided are only related to the company’s focus related to Europe Ashwagandha market.

Some of the major players operating in the Europe Ashwagandha market are KSM66 ASHWAGANDHA, Sabinasa, Creative Enzyme, Herbochem and Simply By Nature Ltd. among others among others., domestic players. DBMR analysts understand competitive strengths and provide competitive analysis for each competitor separately.

Many developments are also initiated by the companies’ worldwide which are also accelerating the Europe Ashwagandha market.

For instance,

  • In November, 2019, Carrubba INC partnered with Biesterfeld for the distribution of aromatic and botanic extracts product in Brazil. This partnership helps the company in extending their distribution network in European region

Collaboration, product launch, business expansion, award and recognition, joint ventures and other strategies by the market player is enhancing the company footprints in the Europe Ashwagandha market which also provides the benefit for organization’s profit growth.


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Table of Content

1 INTRODUCTION

1.1 OBJECTIVES OF THE STUDY

1.2 MARKET DEFINITION

1.3 OVERVIEW OF EUROPE ASHWAGANDHA MARKET

1.4 CURRENCY AND PRICING

1.5 LIMITATION

1.6 MARKETS COVERED

2 MARKET SEGMENTATION

2.1 KEY TAKEAWAYS

2.2 ARRIVING AT THE EUROPE ASHWAGANDHA MARKETSIZE

2.2.1 VENDOR POSITIONING GRID

2.2.2 TECHNOLOGY LIFE LINE CURVE

2.2.3 MARKET GUIDE

2.2.4 COMPANY POSITIONING GRID

2.2.5 COMAPANY MARKET SHARE ANALYSIS

2.2.6 MULTIVARIATE MODELLING

2.2.7 DEMAND AND SUPPLY-SIDE VARIABLES

2.2.8 TOP TO BOTTOM ANALYSIS

2.2.9 STANDARDS OF MEASUREMENT

2.2.10 VENDOR SHARE ANALYSIS

2.2.11 DATA POINTS FROM KEY PRIMARY INTERVIEWS

2.2.12 DATA POINTS FROM KEY SECONDARY DATABASES

2.3 EUROPE ASHWAGANDHA MARKET: RESEARCH SNAPSHOT

2.4 ASSUMPTIONS

3 MARKET OVERVIEW

3.1 DRIVERS

3.2 RESTRAINTS

3.3 OPPORTUNITIES

3.4 CHALLENGES

4 EXECUTIVE SUMMARY

5 PREMIUM INSIGHTS

5.1 REGULATORY FRAMEWORK AND GUIDELINES

5.2 SUPPLY CHAIN ANALYSIS

5.3 FACTORS INFLUENCING PURCHASING DECISION OF CUSTOMERS

5.4 MARKETING STRATEGIES ADOPTED BY KEY MARKET PLAYERS

5.5 INDUSTRY TRENDS AND FUTURE PERSPECTIVE

5.6 LABELLING CLAIMS

5.7 NEW PRODUCT LAUNCHES

6 IMPACT OF ECONOMIC SLOW DOWN ON MARKET

6.1 IMPACT ON PRICE

6.2 IMPACT ON SUPPLY CHAIN

6.3 IMPACT ON SHIPMENT

6.4 IMPACT ON COMPANY’S STRATEGIC DECISIONS

7 REGULATORY FRAMEWORK AND GUIDELINES

8 PRICING INDEX

9 PRODUCTION CAPACITY OF KEY MANUFACTURERES

10 EUROPE ASHWAGANDHA MARKET, BY TYPE (VALUE AND VOLUME)

10.1 OVERVIEW

10.2 KSM-66

10.3 SENSORIL

10.4 HYDRO-ALCOHOLIC ASHWAGANDHA

10.5 CRUDE ASHWAGANDHA

10.6 OTHERS (IF ANY)

11 EUROPE ASHWAGANDHA MARKET, BY PRODUCT TYPE

11.1 OVERVIEW

11.2 ASHWAGANDHA ROOT PRODUCT

11.3 ASHWAGANDHA LEAF PRODUCTS

11.4 ASHWAGANDHA LEAF AND ROOT MIX PRODUCT

12 EUROPE ASHWAGANDHA MARKET, BY WITHANOLIDES CONTENT

12.1 OVERVIEW

12.2 1% WITHANOLIDES

12.3 2% WITHANOLIDES

12.4 2.5% WITHANOLIDES

12.5 5% WITHANOLIDES

12.6 10% WITHANOLIDES

12.7 OTHERS

13 EUROPE ASHWAGANDHA MARKET, BY CATEGORY

13.1 OVERVIEW

13.2 REGULAR

13.3 FULL SPECTRUM

14 EUROPE ASHWAGANDHA MARKET, BY FORM

14.1 OVERVIEW

14.2 POWDER

14.3 CAPSULE

14.4 LIQUID

15 EUROPE ASHWAGANDHA MARKET, BY FUNCTION

15.1 OVERVIEW

15.2 IMPROVED STAMINA

15.3 IMPROVED IMMUNITY

15.4 OVERALL WELLBEING

15.5 REDUCED ANXIETY AND STRESS

15.6 BRAIN HEALTH

15.7 MUSCELE STRENTH

15.7.1 MUSCLE RECOVERY

15.7.2 MUSCLE SIZE & STRENGTH

15.8 OTHERS

16 EUROPE ASHWAGANDHA MARKET, BY APPLICATION

16.1 OVERVIEW

16.2 FOOD & BEVERAGES

16.2.1 FOOD & BEVERAGES, BY TYPE

16.2.1.1. BAKERY

16.2.1.1.1. BAKERY, BY TYPE

16.2.1.1.1.1 BREAD & ROLLS

16.2.1.1.1.2 CAKES, PASTRIES & TRUFFLE

16.2.1.1.1.3 BISCUIT

16.2.1.1.1.4 TART & PIES

16.2.1.1.1.5 BROWNIES

16.2.1.1.1.6 COOKIES & CRACKERS

16.2.1.1.1.7 OTHERS

16.2.1.2. DAIRY PRODUCTS

16.2.1.2.1. DAIRY PRODUCTS, BY TYPE

16.2.1.2.1.1 YOGURT

16.2.1.2.1.1.1. FRESH

16.2.1.2.1.1.2. FROZEN

16.2.1.2.1.2 ICE CREAM

16.2.1.2.1.3 CHEESE

16.2.1.2.1.4 OTHERS

16.2.1.3. PROCESSED FOOD

16.2.1.3.1. PROCESSED FOOD, BY TYPE

16.2.1.3.1.1 READY MEALS

16.2.1.3.1.2 SAUCES, DRESSINGS AND CONDIMENTS

16.2.1.3.1.3 SOUPS

16.2.1.3.1.4 JAMS, PRESERVES & MARMALADES

16.2.1.3.1.5 CANNED FRUITS & VEGETABLES

16.2.1.3.1.6 FRUIT & VEGETABLE PUREE

16.2.1.3.1.7 PICKLES

16.2.1.3.1.8 OTHERS

16.2.1.4. FUCNTIONAL FOOD

16.2.1.5. BREAKFAST CEREALS

16.2.1.6. BEVERAGES

16.2.1.6.1. BEVERAGES, BY TYPE

16.2.1.6.1.1 SMOOTHIES

16.2.1.6.1.2 JUICES

16.2.1.6.1.3 DAIRY BASED DRINKS

16.2.1.6.1.3.1. REGULAR PROCESSED MILK

16.2.1.6.1.3.2. FLVORED MILK

16.2.1.6.1.3.3. MILK SHAKES

16.2.1.6.1.3.4. FUNCTIONAL BEVERAGES

16.2.1.6.1.4 FORTIFIED BEVERAGES

16.2.1.6.1.5 OTHERS

16.2.2 FOOD & BEVERAGES, BY ASHWAGANDHA TYPE

16.2.2.1. KSM-66

16.2.2.2. SENSORIL

16.2.2.3. OTHERS (IF ANY)

16.2.3 FOOD & BEVERAGES, BY ASHWAGANDHA PRODUCT TYPE

16.2.3.1. ASHWAGANDHA ROOT PRODUCT

16.2.3.2. ASHWAGANDHA LEAF PRODUCTS

16.2.3.3. ASHWAGANDHA LEAF AND ROOT MIX PRODUCT

16.3 PHARMACEUTICAL

16.3.1 PHARMACEUTICAL, BY ASHWAGANDHA TYPE

16.3.1.1. KSM-66

16.3.1.2. SENSORIL

16.3.1.3. OTHERS (IF ANY)

16.3.2 PHARMACEUTICAL, BY ASHWAGANDHA PRODUCT TYPE

16.3.2.1. ASHWAGANDHA ROOT PRODUCT

16.3.2.2. ASHWAGANDHA LEAF PRODUCTS

16.3.2.3. ASHWAGANDHA LEAF AND ROOT MIX PRODUCT

16.4 DIETERY SUPPLEMENTS

16.4.1 DIETERY SUPPLEMMENTS, BY TYPE

16.4.1.1. IMMUNITY SUPPLEMENTS

16.4.1.2. BONE AND JOINT HEALTH SUPPLEMENTS

16.4.1.3. OVERALL WELLBEING SUPPLEMENTS

16.4.1.4. BRAIN HEALTH SUPPLLEMNTS

16.4.1.5. SKIN HEALTH SUPPLEMENTS

16.4.1.6. OTEHRS

16.4.2 DIETERY SUPPLEMMENTS, BY ASHWAGANDHA TYPE

16.4.2.1. KSM-66

16.4.2.2. SENSORIL

16.4.2.3. OTHERS (IF ANY)

16.4.3 DIETERY SUPPLEMMENTS, BY ASHWAGANDHA PRODUCT TYPE

16.4.3.1. ASHWAGANDHA ROOT PRODUCT

16.4.3.2. ASHWAGANDHA LEAF PRODUCTS

16.4.3.3. ASHWAGANDHA LEAF AND ROOT MIX PRODUCT

16.5 SPORTS NUTRITION

16.5.1 SPORTS NUTRTION, BY TYPE

16.5.1.1. SPORT DRINKS

16.5.1.2. SPORTS DRINK MIXES

16.5.1.3. PROTEIN POWDERS

16.5.1.4. OTEHRS

16.5.2 SPORTS NUTRITION, BY ASHWAGANDHA TYPE

16.5.2.1. KSM-66

16.5.2.2. SENSORIL

16.5.2.3. OTHERS (IF ANY)

16.5.3 SPORTS NUTRITION, BY ASHWAGANDHA PRODUCT TYPE

16.5.3.1. ASHWAGANDHA ROOT PRODUCT

16.5.3.2. ASHWAGANDHA LEAF PRODUCTS

16.5.3.3. ASHWAGANDHA LEAF AND ROOT MIX PRODUCT

16.6 OTHERS

17 EUROPE ASHWAGANDHA MARKET, COMPANY LANDSCAPE

17.1 COMPANY SHARE ANALYSIS: EUROPE

17.2 MERGERS & ACQUISITIONS

17.3 NEW PRODUCT DEVELOPMENT & APPROVALS

17.4 EXPANSIONS & PARTNERSHIP

17.5 REGULATORY CHANGES

18 EUROPE ASHWAGANDHA MARKET, BY GEOGRAPHY

18.1 OVERVIEW (ALL SEGMENTATION PROVIDED ABOVE IS REPRESNTED IN THIS CHAPTER BY COUNTRY)

18.2 EUROPE

18.2.1 GERMANY

18.2.2 U.K.

18.2.3 ITALY

18.2.4 FRANCE

18.2.5 SPAIN

18.2.6 SWITZERLAND

18.2.7 NETHERLANDS

18.2.8 BELGIUM

18.2.9 RUSSIA

18.2.10 TURKEY

18.2.11 REST OF EUROPE

19 EUROPE ASHWAGANDHA MARKET, SWOT & DBMR ANALYSIS

20 EUROPE ASHWAGANDHA MARKET, COMPANY PROFILE

20.1 IXOREAL BIOMED

20.1.1 COMPANY OVERVIEW

20.1.2 REVENUE ANALYSIS

20.1.3 GEOGRAPHICAL PRESENCE

20.1.4 PRODUCT PORTFOLIO

20.1.5 RECENT DEVELOPMENTS

20.2 AL-FIZA HERBAL

20.2.1 COMPANY OVERVIEW

20.2.2 REVENUE ANALYSIS

20.2.3 GEOGRAPHICAL PRESENCE

20.2.4 PRODUCT PORTFOLIO

20.2.5 RECENT DEVELOPMENTS

20.3 MEDIKONDA NUTRIENTS

20.3.1 COMPANY OVERVIEW

20.3.2 REVENUE ANALYSIS

20.3.3 GEOGRAPHICAL PRESENCE

20.3.4 PRODUCT PORTFOLIO

20.3.5 RECENT DEVELOPMENTS

20.4 BIOPREX LABS

20.4.1 COMPANY OVERVIEW

20.4.2 REVENUE ANALYSIS

20.4.3 GEOGRAPHICAL PRESENCE

20.4.4 PRODUCT PORTFOLIO

20.4.5 RECENT DEVELOPMENTS

20.5 AUNUTRA

20.5.1 COMPANY OVERVIEW

20.5.2 REVENUE ANALYSIS

20.5.3 GEOGRAPHICAL PRESENCE

20.5.4 PRODUCT PORTFOLIO

20.5.5 RECENT DEVELOPMENTS

20.6 ZOIC PHARMACEUTICALS.

20.6.1 COMPANY OVERVIEW

20.6.2 REVENUE ANALYSIS

20.6.3 GEOGRAPHICAL PRESENCE

20.6.4 PRODUCT PORTFOLIO

20.6.5 RECENT DEVELOPMENTS

20.7 APEX INTERNATIONAL

20.7.1 COMPANY OVERVIEW

20.7.2 REVENUE ANALYSIS

20.7.3 GEOGRAPHICAL PRESENCE

20.7.4 PRODUCT PORTFOLIO

20.7.5 RECENT DEVELOPMENTS

20.8 SABINSA

20.8.1 COMPANY OVERVIEW

20.8.2 REVENUE ANALYSIS

20.8.3 GEOGRAPHICAL PRESENCE

20.8.4 PRODUCT PORTFOLIO

20.8.5 RECENT DEVELOPMENTS

20.9 CARRUBBA INC

20.9.1 COMPANY OVERVIEW

20.9.2 REVENUE ANALYSIS

20.9.3 GEOGRAPHICAL PRESENCE

20.9.4 PRODUCT PORTFOLIO

20.9.5 RECENT DEVELOPMENTS

20.1 CREATIVE ENZYMES

20.10.1 COMPANY OVERVIEW

20.10.2 REVENUE ANALYSIS

20.10.3 GEOGRAPHICAL PRESENCE

20.10.4 PRODUCT PORTFOLIO

20.10.5 RECENT DEVELOPMENTS

*NOTE: THE COMPANIES PROFILED IS NOT EXHAUSTIVE LIST AND IS AS PER OUR PREVIOUS CLIENT REQUIREMENT. WE PROFILE MORE THAN 100 COMPANIES IN OUR STUDY AND HENCE THE LIST OF COMPANIES CAN BE MODIFIED OR REPLACED ON REQUEST

21 RELATED REPORTS

22 CONCLUSION

23 QUESTIONNAIRE

24 ABOUT DATA BRIDGE MARKET RESEARCH

Europe Ashwagandha Market, Supply Chain Analysis and Ecosystem Framework

To support market growth and help clients navigate the impact of geopolitical shifts, DBMR has integrated in-depth supply chain analysis into its Europe Ashwagandha Market research reports. This addition empowers clients to respond effectively to global changes affecting their industries. The supply chain analysis section includes detailed insights such as Europe Ashwagandha Market consumption and production by country, price trend analysis, the impact of tariffs and geopolitical developments, and import and export trends by country and HSN code. It also highlights major suppliers with data on production capacity and company profiles, as well as key importers and exporters. In addition to research, DBMR offers specialized supply chain consulting services backed by over a decade of experience, providing solutions like supplier discovery, supplier risk assessment, price trend analysis, impact evaluation of inflation and trade route changes, and comprehensive market trend analysis.

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Data collection and base year analysis are done using data collection modules with large sample sizes. The stage includes obtaining market information or related data through various sources and strategies. It includes examining and planning all the data acquired from the past in advance. It likewise envelops the examination of information inconsistencies seen across different information sources. The market data is analysed and estimated using market statistical and coherent models. Also, market share analysis and key trend analysis are the major success factors in the market report. To know more, please request an analyst call or drop down your inquiry.

The key research methodology used by DBMR research team is data triangulation which involves data mining, analysis of the impact of data variables on the market and primary (industry expert) validation. Data models include Vendor Positioning Grid, Market Time Line Analysis, Market Overview and Guide, Company Positioning Grid, Patent Analysis, Pricing Analysis, Company Market Share Analysis, Standards of Measurement, Global versus Regional and Vendor Share Analysis. To know more about the research methodology, drop in an inquiry to speak to our industry experts.

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