“Growing Demand for Plant-Based and Clean-Label Snack Options”
- Consumers are increasingly shifting towards plant-based and clean-label better for you snacks, seeking products that align with their health goals and ethical values
- This trend is fueled by rising awareness of the health benefits associated with plant-based diets, such as improved digestion and lower cholesterol levels
- Clean-label products, which feature simple, recognizable ingredients and avoid artificial additives, are particularly appealing to health-conscious shoppers
- For instance, brands such as Hippeas offer chickpea-based puffs that are both plant-based and made from organic ingredients, attracting a wide range of consumers
- For instance, the surge in popularity of baked lentil or pea snacks by companies such as Harvest Snaps, which promote both nutrition and transparency in labeling practices
