Global Deodorant Market – Industry Trends and Forecast to 2026

  • FMCG
  • Upcoming Report
  • Jan 2019
  • Global
  • 350 Pages
  • No of Tables: 60
  • No of Figures: 220

Global Deodorants Market, By Product Type (Sprays, Creams, Gels, Wipes, Roll-On, Sticks), Distribution Channel (Convenience Stores, Department Stores, On-Line Retail, Pharmacies, Specialist Retailers, Supermarkets & Hypermarkets, Variety Stores, Warehouse Clubs, Others), Geography (North America, South America, Europe, Asia-Pacific, Middle East and Africa) – Industry Trends and Forecast to 2026

Deodorant Market

Market Analysis: Global Deodorant Market

Global deodorants market is expected to rise considerably while registering a healthy CAGR in the forecast period of 2019-2026. This rise in market value can be attributed to the rising temperatures globally, caused due to global warming resulting in odour concerns and problems amongst the population.

Market Definition: Global Deodorant Market

Deodorants can be defined as a material that is applied on the human body for the removal and prevention of bodily odour. A type of these deodorants also prevents presence of sweat by interacting with the sweat glands of the human body. They are mostly applied on the armpits, feet and other areas of the body that are prone to increased sweating.

Market Drivers:

  • Rising global warming and temperature concerns requiring solutions to odour problems is expected to drive the market growth
  • Growing demand among the younger population for new and innovative scented products is also expected to drive the market growth

Market Restraints:

  • Increased concerns regarding the effects of deodorants on the temperature of human body is expected to restrain the market growth
  • Concerns regarding the infections and allergies related to the ingredients included in the deodorants on the human body is also expected to restrain the market growth

Segmentation: Global Deodorant Market

By Product Type

  • Sprays
  • Creams
  • Gels
  • Wipes
  • Roll-On
  • Sticks

By Distribution Channel

  • Convenience Stores
  • Department Stores
  • On-Line Retail
  • Pharmacies
  • Specialist Retailers
  • Supermarkets & Hypermarkets
  • Variety Stores
  • Warehouse Clubs
  • Others

By Geography

  • North America

    • U.S.
    • Canada
    • Mexico

  • South America

    • Brazil
    • Argentina
    • Rest of South America

  • Europe

    • Germany
    • France
    • United Kingdom
    • Italy
    • Spain
    • Russia
    • Turkey
    • Belgium
    • Netherlands
    • Switzerland
    • Rest of Europe

  • Asia-Pacific

    • Japan
    • China
    • South Korea
    • India
    • Australia
    • Singapore
    • Thailand
    • Malaysia
    • Indonesia
    • Philippines
    • Rest of Asia Pacific

  • Middle East & Africa

    • South Africa
    • Egypt
    • Saudi Arabia
    • United Arab Emirates
    • Israel
    • Rest of Middle East & Africa

Key Developments in the Market:

  • In July 2018, Global Fragrances announced the launch of a new brand of deodorants under the name “Double Cross”.
  • In May 2018, Unilever’s brand Rexona launched football based deodorant product line. With the new products’ packaging based on the global love for football among the consumers. The company hopes to connect with the consumers on a common level with this launch.

Competitive Analysis: Global Deodorant Market

Global deodorants market is highly fragmented and the major players have used various strategies such as new product launches, expansions, agreements, joint ventures, partnerships, acquisitions, and others to increase their footprints in this market. The report includes market shares of deodorants market for global, Europe, North America, Asia Pacific, South America and Middle East & Africa.

Key Market Competitors: Global Deodorant Market

Few of the major competitors currently working in the deodorants market are Procter & Gamble, Unilever, Henkel AG & Co. KGaA, L'Oréal, Beiersdorf, L’OCCITANE, NEW AVON LLC., REVLON, Colgate-Palmolive Company, Kao Corporation, Adidas, CavinKare Group, Church & Dwight Co. Inc., Lion Corporation, Godrej Consumer Products Limited, Global Fragrances, Shiseido Co.Ltd., EO Products, Green Tidings, Sundial Brands, Bubble and Bee Organic, and Truly's Natural Products.

Research Methodology: Global Deodorant Market

Data collection and base year analysis is done using data collection modules with large sample sizes. The market data is analysed and forecasted using market statistical and coherent models. Also market share analysis and key trend analysis are the major success factors in the market report. To know more please Request An Analyst Call or can drop down your inquiry.

The key research methodology used by DBMR Research team is data triangulation which involves data mining, analysis of the impact of data variables on the market, and primary (industry expert) validation. Apart from this, other data models include vendor positioning grid, market time line analysis, market overview and guide, company positioning grid, company market share analysis, standards of measurement, top to bottom analysis and vendor share analysis. To know more about the research methodology, drop in an inquiry to speak to our industry experts.

Key Insights in the report:

  • Competitive analysis of key competitors involved in the market
  • Complete analysis of Market Segmentation and which segments are set to flourish in the forecast period of 2019 to 2026
  • Market Drivers and Restraints analysis along with the analysis of the market structure


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