“Increasing Consumer Demand for Healthier Food Options”
- The gluten-free bakery market is experiencing significant growth, driven by increasing consumer demand for healthier and more inclusive food options
- For instance, Arnott's, a major player in the Australian biscuit industry, has expanded its gluten-free product line since its launch in 2021, with sales reaching $35.6 million and comprising 3% of its total biscuit sales
- This growth is primarily fueled by the increasing popularity of gluten-free bakery products, which accounted for the largest revenue share of 30.8% in 2024
- The rise in health-conscious consumers and those with gluten sensitivities is fueling the demand for gluten-free bakery products
- Technological advancements in food processing and ingredient innovation have improved the taste and texture of gluten-free baked goods, making them more appealing to a broader audience
- The consistent demand for gluten-free bakery items underscores their central role in driving overall market growth and shaping consumer purchasing preferences across retail shelves
