Global Rice Based Infant Formula Market
Market Size in USD Billion
CAGR :
% 
 Forecast Period |
2025 –2032 |
 Market Size (Base Year) |
USD 1.08 Billion |
 Market Size (Forecast Year) |
USD 1.71 Billion |
 CAGR |
% |
| Major Markets Players |
Global Rice Based Infant Formula Market Segmentation, By Type (Formulated and Unformulated), Product Type (Standard Formula, Toddler Formula, Follow-On Formula, and Special Formula), Form (Non-GMO and GMO), Infant Age (6-12 Months, 0-6 Months, and 1-3 Years), Distribution Channel (Store-Based Retailer and Non-Store Retailer) – Industry Trends and Forecast to 2032
Rice Based Infant Formula Market Analysis
The rice-based infant formula market has witnessed significant technological advancements, including enzymatic hydrolysis and spray drying techniques to produce hypoallergenic and easily digestible formulas. These methods enhance nutritional content and ensure compliance with infant dietary requirements. Additionally, advancements in plant-based protein extraction and fortification with essential vitamins and minerals have improved the functionality of rice-based formulas.
These innovations are complemented by automated manufacturing systems, ensuring consistency and safety while reducing contamination risks. Companies are also utilizing advanced packaging technologies, such as vacuum sealing, to maintain product freshness.
The market is growing due to increasing demand for hypoallergenic and vegan options for infants with lactose intolerance or cow milk allergies. Rising awareness of plant-based nutrition among parents further fuels demand. Asia-Pacific leads the market, driven by the region's rice abundance and cultural preference for plant-based diets.
Incorporating organic and GMO-free labels enhances consumer trust, while expanding distribution channels, including e-commerce platforms, makes these products more accessible globally. This combination of advanced methods and growing awareness supports robust market growth.
Rice Based Infant Formula Market Size
The global rice based infant formula market size was valued at USD 1.08 billion in 2024 and is projected to reach USD 1.71 billion by 2032, with a CAGR of 5.90% during the forecast period of 2025 to 2032. In addition to the insights on market scenarios such as market value, growth rate, segmentation, geographical coverage, and major players, the market reports curated by the Data Bridge Market Research also include in-depth expert analysis, pricing analysis, brand share analysis, consumer survey, demography analysis, supply chain analysis, value chain analysis, raw material/consumables overview, vendor selection criteria, PESTLE Analysis, Porter Analysis, and regulatory framework.
Rice Based Infant Formula Market Trends
“Growing Demand for Hypoallergenic Infant Nutrition”
A key trend driving the rice-based infant formula market is the increasing preference for hypoallergenic infant nutrition. Parents are increasingly choosing rice-based formulas as they are lactose-free and less chance to cause allergic reactions, making them suitable for infants with cow's milk protein allergies or lactose intolerance. The rise in cases of infant food allergies, with studies indicating that about 2-3% of infants suffer from milk protein allergies globally, supports this shift. Additionally, manufacturers are innovating by adding fortified nutrients such as DHA, iron, and vitamins, enhancing the formula's nutritional profile. For instance, brands such as Novalac and Nestlé have introduced rice-based formulas catering to specific dietary needs, fueling market growth.
Report Scope and Rice Based Infant Formula Market Segmentation
|
Attributes |
Rice Based Infant Formula Key Market Insights |
|
Segments Covered |
|
|
Countries Covered |
U.S., Canada and Mexico in North America, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), Brazil, Argentina and Rest of South America as part of South America |
|
Key Market Players |
Scientific Brain Nutraceutical Pvt. Ltd. (India), Bellamy's Organic (Australia), Abbott (U.S.), Nestlé (Switzerland), Bayer AG (Germany), BIMBOSAN AG (Switzerland), BALACTAN NUTRITION S.L. (Spain), Parent's Choice Infant Formula (U.S.), Danone (France), SAVENCIA SA (France), and Mead Johnson & Company, LLC (U.S.) |
|
Market Opportunities |
|
|
Value Added Data Infosets |
In addition to the insights on market scenarios such as market value, growth rate, segmentation, geographical coverage, and major players, the market reports curated by the Data Bridge Market Research also include in-depth expert analysis, pricing analysis, brand share analysis, consumer survey, demography analysis, supply chain analysis, value chain analysis, raw material/consumables overview, vendor selection criteria, PESTLE Analysis, Porter Analysis, and regulatory framework |
Rice Based Infant Formula Market Definition
Rice-based infant formula is a specialized baby formula made primarily from rice proteins instead of dairy or soy. It is designed for infants who are allergic to cow’s milk protein or lactose intolerant and cannot consume traditional milk-based formulas. This formula is fortified with essential nutrients, vitamins, and minerals to meet the dietary needs of infants. It is hypoallergenic and easy to digest, making it suitable for babies with sensitive digestive systems. Often free from common allergens such as gluten and soy, rice-based infant formulas are an alternative for families seeking non-dairy options. Always consult a pediatrician before choosing such formulas.
Rice Based Infant Formula Market Dynamics
Drivers
- Increasing Lactose Intolerance Cases
The rising cases of lactose intolerance and dairy allergies among infants have significantly boosted the demand for hypoallergenic alternatives such as rice-based infant formulas. Lactose intolerance is a common condition in infants, leading parents to seek non-dairy options to ensure their child's comfort and health. For instance, in the U.S., reports indicate that nearly 20% of children suffer from some form of milk allergy, making rice-based formulas a preferred choice. As awareness grows about the digestive challenges caused by dairy, more parents are opting for rice-based formulas due to their gentle nature and suitability for lactose-intolerant babies, further accelerating the market's growth.
- Preference for Plant-Based Diets
The growing global shift towards plant-based diets significantly drives the demand for rice-based infant formulas. As more parents adopt vegan or vegetarian lifestyles, they seek alternative infant nutrition that aligns with these dietary preferences. Rice-based formulas, being plant-derived, serve as an ideal solution, offering a nutritious and lactose-free alternative to traditional dairy formulas. For instance, in markets such as Europe and North America, where plant-based diets are gaining momentum, rice-based infant formulas are becoming increasingly popular. Brands such as Earth's Best Organic and Happy Baby offer rice-based options, catering to this demand. This preference for plant-based nutrition is expected to further accelerate growth in the rice-based infant formula market.
Opportunities
- Demand for Organic Products
The growing demand for organic and non-GMO products creates significant opportunities in the rice-based infant formula market. As parents become more conscious of the potential risks associated with synthetic chemicals and genetically modified ingredients, they are increasingly opting for organic, natural alternatives. Organic rice-based formulas are perceived as safer and healthier, offering reassurance to health-conscious consumers. For instance, brands such as Earth's Best and Happy Family Organics have capitalized on this trend by offering organic rice-based infant formulas, aligning with consumer preferences for clean, sustainably sourced nutrition. This shift towards organic ingredients is expected to continue driving growth in the market.
- Rising Awareness of Food Allergies
The growing awareness of food allergies among parents is creating significant opportunities for the rice-based infant formula market. As more parents recognize the potential risks of dairy and soy allergies, they are turning to hypoallergenic alternatives, such as rice-based formulas, which have a lower likelihood of causing allergic reactions. This shift is particularly evident in developed markets, where heightened awareness of food sensitivities is leading to greater demand for allergy-friendly infant nutrition. For instance, brands such as Earth's Best Organic have capitalized on this trend by offering rice-based formulas, gaining popularity among parents seeking safe, gentle feeding options for their children.
Restraints/Challenges
- Risk of Arsenic Contamination
The risk of arsenic contamination significantly hinders the rice-based infant formula market. Rice plants naturally absorb inorganic arsenic from soil and water, leading to potential contamination in rice-based formulas. Arsenic exposure is particularly concerning for infants, as their developing bodies are more vulnerable to toxins. Regulatory agencies have imposed strict guidelines to limit arsenic levels in infant food products, and this has created additional scrutiny for rice-based formulas. As a result, manufacturers face challenges in ensuring safe production processes while maintaining consumer trust. The fear of long-term health effects associated with arsenic contamination impedes market growth and limits consumer acceptance.
- High Production Costs
High production costs are a significant challenge for the rice-based infant formula market. Different from traditional dairy-based formulas, rice-based alternatives require additional processing to ensure safety, including the removal of potential contaminants such as arsenic. This extra step, along with the need for specialized ingredients to meet nutritional requirements, drives up production expenses. As a result, rice-based formulas often come with a higher retail price, making them less competitive in price-sensitive markets. Consumers who prioritize affordability may opt for more established dairy-based formulas, hindering the growth and adoption of rice-based alternatives. Consequently, the high cost of production remains a major barrier to expanding market reach.
This market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.
Impact and Current Market Scenario of Raw Material Shortage and Shipping Delays
Data Bridge Market Research offers a high-level analysis of the market and delivers information by keeping in account the impact and current market environment of raw material shortage and shipping delays. This translates into assessing strategic possibilities, creating effective action plans, and assisting businesses in making important decisions.
Apart from the standard report, we also offer in-depth analysis of the procurement level from forecasted shipping delays, distributor mapping by region, commodity analysis, production analysis, price mapping trends, sourcing, category performance analysis, supply chain risk management solutions, advanced benchmarking, and other services for procurement and strategic support.
Expected Impact of Economic Slowdown on the Pricing and Availability of Products
When economic activity slows, industries begin to suffer. The forecasted effects of the economic downturn on the pricing and accessibility of the products are taken into account in the market insight reports and intelligence services provided by DBMR. With this, our clients can typically keep one step ahead of their competitors, project their sales and revenue, and estimate their profit and loss expenditures.
Rice Based Infant Formula Market Scope
The market is segmented on the basis of type, product type, form, infant age and distribution channel. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.
Type
- Formulated
- Vegetables
- sweet potato
- spinach
- pumpkin
- others
- fruits
- Apple
- Banana
- Orange
- Strawberry
- Others
- Cereal
- Wheat
- Oat
- Barley
- Corn
- Others
- Unformulated
Product Type
- Standard Formula
- Toddler Formula
- Follow-On Formula
- Special Formula
Form
- Non-GMO
- GMO
Infant Age
- 6-12 Months
- 0-6 Months
- 1-3 Years
Distribution Channel
- Store-Based Retailer
- Grocery Stores
- Supermarkets/Hypermarkets
- Convenience Stores
- Specialty Stores
- Wholesalers
- Non-Store Retailer
- Online
- Vending
Rice Based Infant Formula Market Regional Analysis
The market is analysed and market size insights and trends are provided by country, type, product type, form, infant age and distribution channel as referenced above.
The countries covered in the market report are U.S., Canada, Mexico in North America, Germany, Sweden, Poland, Denmark, Italy, U.K., France, Spain, Netherland, Belgium, Switzerland, Turkey, Russia, Rest of Europe in Europe, Japan, China, India, South Korea, New Zealand, Vietnam, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in Asia-Pacific (APAC), Brazil, Argentina, Rest of South America as a part of South America, U.A.E, Saudi Arabia, Oman, Qatar, Kuwait, South Africa, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA)
North America is expected to dominate the rice-based infant formula market during the forecast period. This growth is attributed to increasing consumer awareness about the benefits of rice-based formulas, along with higher disposable income, which drives demand for premium products. The region's well-established healthcare infrastructure also supports this trend.
Asia-Pacific is expected to expand significant growth in the rice-based infant formula market, driven by the increasing demand from various end-user industries. The region's high population growth, coupled with rising awareness of infant nutrition, is fueling demand for these products, especially in countries such as China and India, contributing to a robust CAGR.
The country section of the report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points such as down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.
Rice Based Infant Formula Market Share
The market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to market.
Rice Based Infant Formula Market Leaders Operating in the Market Are:
- Scientific Brain Nutraceutical Pvt. Ltd. (India)
- Bellamy's Organic (Australia)
- Abbott (U.S.)
- Nestlé (Switzerland)
- Bayer AG (Germany)
- BIMBOSAN AG (Switzerland)
- BALACTAN NUTRITION S.L. (Spain)
- Parent's Choice Infant Formula (U.S.)
- Danone (France)
- SAVENCIA SA (France)
- Mead Johnson & Company, LLC (U.S.)
SKU-
Get online access to the report on the World's First Market Intelligence Cloud
- Interactive Data Analysis Dashboard
- Company Analysis Dashboard for high growth potential opportunities
- Research Analyst Access for customization & queries
- Competitor Analysis with Interactive dashboard
- Latest News, Updates & Trend analysis
- Harness the Power of Benchmark Analysis for Comprehensive Competitor Tracking
Research Methodology
Data collection and base year analysis are done using data collection modules with large sample sizes. The stage includes obtaining market information or related data through various sources and strategies. It includes examining and planning all the data acquired from the past in advance. It likewise envelops the examination of information inconsistencies seen across different information sources. The market data is analysed and estimated using market statistical and coherent models. Also, market share analysis and key trend analysis are the major success factors in the market report. To know more, please request an analyst call or drop down your inquiry.
The key research methodology used by DBMR research team is data triangulation which involves data mining, analysis of the impact of data variables on the market and primary (industry expert) validation. Data models include Vendor Positioning Grid, Market Time Line Analysis, Market Overview and Guide, Company Positioning Grid, Patent Analysis, Pricing Analysis, Company Market Share Analysis, Standards of Measurement, Global versus Regional and Vendor Share Analysis. To know more about the research methodology, drop in an inquiry to speak to our industry experts.
Customization Available
Data Bridge Market Research is a leader in advanced formative research. We take pride in servicing our existing and new customers with data and analysis that match and suits their goal. The report can be customized to include price trend analysis of target brands understanding the market for additional countries (ask for the list of countries), clinical trial results data, literature review, refurbished market and product base analysis. Market analysis of target competitors can be analyzed from technology-based analysis to market portfolio strategies. We can add as many competitors that you require data about in the format and data style you are looking for. Our team of analysts can also provide you data in crude raw excel files pivot tables (Fact book) or can assist you in creating presentations from the data sets available in the report.
