“Shift Toward Clean Label and Plant-Based Hydrocolloids”
- A key trend in the MIDDLE EAST AND AFRICA hydrocolloids market is the increasing preference for clean-label and plant-based hydrocolloids, driven by evolving consumer preferences and health-conscious dietary choices.
- This trend is fueled by the rising demand for natural food ingredients, increased awareness about synthetic additives, and the growing vegan and flexitarian population across the region.
- For instance, major players like CP Kelco and Cargill are focusing on developing hydrocolloids such as pectin, guar gum, and xanthan gum derived from plant-based sources to cater to food and beverage manufacturers aiming for clean-label formulations.
- The trend also aligns with the regulatory push for transparency in food labeling and the demand for allergen-free, gluten-free, and additive-free alternatives.
- As consumers increasingly scrutinize product labels and opt for natural alternatives, clean-label hydrocolloids are expected to drive innovation and market expansion in the food, pharmaceutical, and personal care sectors.
