Kellogg Co., Nestle, General Mills Inc. are Dominating the Asia-Pacific Nuts and Snacks Bar Market in 2019

Asia-Pacific Nuts and Snacks Bar Market is expected to grow with the CAGR of 6.4% in the forecast period of 2020 to 2025. The years considered for study are as mentioned below.

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Asia-Pacific nuts & snacks bar market is a highly consolidated market, which includes specific number of key players as well as local players. The market has witnessed increased strategic developments owing to favourable market scenario.

The major players dealing in Asia-Pacific nuts & snacks bar market are introducing strong range of product portfolio. This helped companies to maximize the sales with enhanced product portfolio. For instance, In October 2019, Kellogg's Company launched TIG which is a new brand for savory snack bars that come in different bold flavours such as BBQ, Buffalo, Pizza and Chili Lime. The snack bars are made with premium plant-based core ingredients including puffed chickpeas, roasted green lentils and crispy wild and brown rice. This helped company to broaden its brand portfolio and to build its brand image in the market.

Kellogg’s Co. is dominating player in Asia-Pacific nuts & snacks bar market. The other key players existing in the market includes THE GRIFFIN'S FOOD COMPANY, Mondelēz International, DANONE, Nestlé, Naturell India Pvt. Ltd, Otsuka Holding Co., Ltd., General Mills Inc., Clif Bar & Company, Hormel Foods Corporation, KIND, Premier Nutrition Company, LLC, THE HERSHEY COMPANY, The Simply Good Foods Company, Mars, Incorporated and The Quaker Oats Company (A Subsidiary of PepsiCo) among others.

Asia-Pacific Nuts and Snacks Bar MarketKellogg’s Co.

Kellogg’s Co. headquartered in Michigan was founded in 1906.The company is engaged in outgrowing development Nuts & Snacks Bars industry on a worldwide scale. The company provides has various brand categories that Snack, Cereals, Frozen out of which Snacks is market focused product category.

  • In October 2019, Kellogg's Co. launched TIG which is a new brand for savory snack bars that come in different bold flavours such as BBQ, Buffalo, Pizza and Chili Lime. The snack bars are made with premium plant-based core ingredients including puffed chickpeas, roasted green lentils and crispy wild and brown rice. This helped company to broaden its brand portfolio and to build its brand image in the market

The company has presence across the globe in North America, South America, Europe, Middle East and Africa, Asia-Pacific.

Nestlé

Nestlé headquartered in Vevey, Switzerland and was founded in year 1866. The company engaged in manufacturing and commercializing of wide range of Nuts & Snacks Bars across the world. The company offers wide range of product categories such as Drinks, Coffee, Breakfast Cereals, Chocolate & Confectionary, Snacks & Muesli bar, Medicated Lozenges, Recipe Bases and Sauces, Noodle, Baking Ingredients, Cooking Milks from which Chocolate & Confectionary, Snacks & Muesli Baris market focused category.

  • In July 2020, Nestlé launched Yes! Plant protein bar in two flavours that is Almond, Peanut and Dark chocolate; and Cashew, Blueberry and dark Chocolate powdered with Nuts and Peas to enter into emerging trend towards pea protein. This new plant based protein bar launch will help Nestle to increase its product portfolio which will enhance the revenue of the company.

The company has wide global presence across the world as Africa, America, Asia, Europe, and Oceania.

General Mills Inc.

General Mills Inc. is headquartered in Minnesota, U.S., was founded in 1866. The company engaged in commercializing of Snacks, Cereal, Convenient meals, Yogurt, Dough, Pet, Baking mixes and ingredients, Super-premium ice cream, Vegetables and Snacks is the market focused business segment. The company offers product categories which are Baking products, Cereals, Dough/Pastries, Fruit, Ice Cream, Meals, Organic/Natural, Pasta, Pet, Pizza, Snacks, Soup, Spices, Vegetables, Yogurt out of which Snacks is market focused category.

  • In July 2020, General Mills Inc., launched a packed, sustainable energy bar with the creamy, crunchy and chewy texture by the brand Nature Valley. The energy bar has various ingredients like creamy nut butter, crunchy nuts and seeds such as almonds, sunflower seeds, pumpkin seeds or peanuts, and chewy cranberries or blueberries. This helped company to broaden its product portfolio and to build its brand image..

The company has wide global presence across North America, South America, Europe, Africa, and Asia-Pacific. The company generates revenue from subsidiaries such as Häagen-Dazs (U.S.), Annie’s Homegrown (U.S.), Blue Buffalo Co., Ltd. (U.S.), Liberté Inc. (Canada) and Medallion Laboratories Inc. (U.S.) among others.