Press Release

May, 02 2024

Anheuser-Busch InBev, Diageo and Carlsberg Breweries A/S are Dominating the Market for Middle East and Africa Alcoholic Beverages Market in 2017

Middle East and Africa Alcoholic Beverages Market is expected to reach USD 758.41 billion by 2025 growing at a significant CAGR in the forecast period 2018 to 2025. The new market report contains data for historic years 2016, the base year of calculation is 2017 and the forecast period is 2018 to 2025.

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The Middle East and Africa alcoholic beverages markets market highly concentrated to a few big players and rest to local players who cater to domestic markets only. Anheuser-Busch InBev dominated the alcoholic beverages markets market accounting for a highest market share in 2017, followed by Diageo and Carlsberg Breweries A/S other players in this market include are SUNTORY HOLDINGS LIMITED., BROWN-FORMAN, Pernod Ricard, UNITED BREWERIES LTD., Asahi Group Holdings, Ltd., Molson Coors Brewing Company, Accolade Wines, Heineken Holding N.V., Carlsberg Breweries A/S, Kirin Holdings Company, Limited among others.

Anheuser-Busch InBev:

Founded in 2008 and headquartered in Leuven, Belgium. The company is engaged in brewing beer by using natural ingredients. The company offers various products such as Budweiser, Corona, stella artosis, bud light, cass, cristal, foster, jupiler and others.

Some of the subsidiaries of company are AmBev (Brazil), Grupo Modelo(Mexico), Bavaria Brewery (Colombia), Hasseröder (Germany), Carlton & United Breweries (Australia), Master of Malt(U.K.), Foster's Group (Australia), Blue Point Brewing Company (U.S.), Abinbev Nederland Holding B.V. (Netherlands), among others.

The company sells its products in more than 150 countries. The company has strong geographic presence in Africa, Europe, Middle East and Africa, Latin America, North America and Middle Americas.

  • In January 2018, Anheuser-Busch InBev (Belgium), which is a brewing beer by using natural ingredients company invested in the Israeli beverage analytics firm WeissBeerger, to improve the research and development capabilities. This has enhanced the company’s association with customers/points-of-connections (POCs) and consumers worldwide.
  • In January 2017, Anheuser-Busch InBev (Belgium) a brewing beer by using natural ingredients company Keurig Green Mountain formed a joint venture to develop an in-home system with the focus on beer, cocktails and other alcoholic beverages. The objective of this joint venture is to focus on the North American market and with the focus on beer, spirits, cocktails and mixers.


Established in 1997 and headquartered in London, U.K. Diageo is a global leader in beverage alcohol with an outstanding collection of spirits and beer brands. The company manufactures around 200 brands. The various brands manufactured by company are Smirnoff, circoc, captain morgin, Windsor, Johnnie walker, Donjulio and others. The company has its geographic presence in Europe, Russia and Turkey, North America, Asia-Pacific and Latin America and Caribbean, and Africa. The various subsidiaries of the company are Hennessy (France), United Spirits (India), Casamigos (U.S.), Cardhu distillery (U.K.), Industrias Pampero (Venezuela), Guinness Brewery (Ireland) among others.

  • In March 2018, Diageo (U.K.) acquired Belsazar GmbH, which is a premium aperitif from Germany’s Black Forest. This acquisition has strengthened company’s participation in the aperitif occasion and expanded the brand across Europe. This development is also an important step for Distill Ventures in accelerating new and growing spirits brands.
  • In February 2018, Diageo (U.K.) launched Johnnie walker black label the Jane walker edition. The company had planned to donate USD 1 for every bottle made to organizations championing for women's cause.

Carlsberg Breweries A/S:

Established in 1847 and headquartered in Copenhagen, Denmark. CARLSBERG A/S produces and sells beer and other beverages. The company provides craft and Speciality, and non-alcoholic beers; and soft drinks. The company sells its products under the brand name Carlsberg, Baltika, Tuborg, FIX ANEY, and Ringnes brand. These products are exported in around 100 countries worldwide.

The company has strong geographic presence in Western Europe, Eastern Europe and Asia. The various subsidiaries of the company are Feldschlosschen (Switzerland), Tetley's Brewery (U.K), Mythos Brewery (Greece), Baltic Beverages Holding (Ukraine), Carlsberg USA Inc. among others.

  • In June 2018, CARLSBERG A/S (Dennmark) and Svyturys Brewery opened its doors in the Klaipeda port area in Lithuania. This partnership has strengthened the position of these two brewers to grow in craft beer market.
  • In February 2018, CARLSBERG A/S (Dennmark) acquired reaming 49% of Olympic Brewery (Greece). As Olympic Brewery is a historic Greek company and a very strong player in the Greek market, it will put a positive impact on the company’s presence in Europe.

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