H & M Group, U.S. Polo Assn, and Levi Strauss & CO. Dominated the North America DENIM Market in 2020

North America Denim Market is expected to grow at a CAGR of 5.7% in the forecast period of 2021 to 2028. The years considered for study are as mentioned below:

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North America denim market is highly consolidated and includes specific number of key players as well as local players. The market has witnessed increased strategic developments owing to favourable market scenario.

Major players dealing in North America denim market are introducing a wide range of products. This will help them maximize their sales with enhanced product portfolio.

For instance,

  • In December 2021, U.S. Polo Assn. partnered with Alpar do Brasil, a Brazil-based brand specializing in footwear, apparel, and sporting goods. This partnership helped the company increase its sales and customer database.

H & M group is dominating the North America denim market, and the major players are are Levi Strauss, The Gap Inc., TBL LICENSING LLC (SUBSIDIARY OF VF CORPORATION) , PVH Corp, Pepe Jeans, Bestseller A/S, U.S polo Assn, Edwin Co. ltd, DIESEL S.P.A among others.

North America Denim MarketH& M Group

H&M Group. is headquartered in Stockholm, Sweden as public ownership. The company is engaged in the manufacturing of denim products for customers. It has a wide range of industry categories including accessories, shoes, clothes, and textiles. The company has wide global presence across North America. It also has subsidiaries including H& M (Sweden), COS (Australia), WEEKDAY (Ireland), MONKI (Sweden) ARKET (SWEDEN).

  • In March 2021, H & M Hennes & Mauritz GBC AB and WWF extended their partnership and embarked on an ambitious collaboration to create a more sustainable fashion industry. With this, both the companies would offer innovative products in the market.

U.S.Polo Assn

U.S. Polo Assn. is headquartered in New York, the U.S. and was founded in 1890 as private ownership. The company is engaged in manufacturing denim products. It offers a wide range of product categories, such as clothes & accessories, luggage, shoes, watches, and home furnishings, under which clothes & accessories is a market focused category.

2021, April, U.S. Polo Assn. launched USPA Life. This brand helped create long-term sustainability among people. The company has enhanced its brand value with this launch

Levi Strauss & CO.

Levi Strauss & CO., is headquarters in California, the U.S. and was founded in 1865 as public ownership. The company is engaged in the manufacturing denim products. It offers a wide range of product categories, such as footwear & accessories, bottoms, and tops, under which bottoms is a market focused category.

  • In May 2021, Levi Strauss & Co. participated in Stifel’s Sustainable Lifestyle Brands Conference in San Francisco. This will help the company create awareness about its brand.